Title | 1 Live broadcast Content Discussions CBC150 1 - Copy |
---|---|
Author | Namira Tailor |
Course | Communication in a business context |
Institution | University of South Africa |
Pages | 70 |
File Size | 3.2 MB |
File Type | |
Total Downloads | 121 |
Total Views | 148 |
Download 1 Live broadcast Content Discussions CBC150 1 - Copy PDF
CBC1 CBC1501 501 - COM COMMUNICATION MUNICATION IN BUSI BUSINESS NESS CO CONTEXTS NTEXTS
Presented by: • Ashiya Abdool Satar & • Melusi Mntungwa
Open Rubric
THE CBC1501 TEAM ● Mrs Ashiya Abdool Satar Module Coordinator (012) 429 4203 [email protected] • Mr. Melusi Mtungwa Lecturer (012) 429 3508 [email protected]
● All other enquiries: refer to Tutorial Letter 101
Uploaded on myUnisa
THIS presentation
You can click on the link provided to this session to view this session again at a later time http://portal.joininvideo. com#/player/04cc31f51107-481a-9cffe296869d567d/853
CONTENTS OF THIS PRESENTATION o o o o o
Welcome Language aspects Communication aspects Your feedback Questions
MODULE OVERVIEW: LANGUAGE SECTIONS 2: The reading process 3: English grammar toolkit 4: Format
5: The writing process
6: Persuasive writing
THE READING PROCESS
CHAPTER 2
• • • • • •
Reading at word level and recognition of words Recognise spelling of words Understanding the meanings of words within the sentence Build a vocabulary Use a dictionary and a thesaurus Aim to avoid semantic barriers Read more to improve word recognition
Reading at word level and recognition of words
Homophones • Words that are pronounced the same/ sound the same but have different meanings and spellings
Homophones
Homophones
Homophones
Connotation and implication • Dictionary meanings are straightforward – called denotation • Connotation has implied meanings • Words affect emotions, influence opinions, and interactions • Double meanings can be encountered
Connotation and implication
Connotation and implication
Sentence types • Reading at sentence level • Directive – an instruction/order/command • Statement – declaration/states a point of view/ articulates a thought/opinion • Question – begins with a questioning word to elicit responses/make you think about a topic • Exclamation – usually minor sentences – many of them do not have a verb – used to express emotion!
Linking words • Link one idea/sentence/paragraph to the next logically.
ENGLISH GRAMMAR TOOLKIT
CHAPTER 3
Words • Recognise base words • E.g. profit (profits/profitable/profited/unprofitable) • Plurals – know how to change a word to its plural form • Suffixes (airtime, ) and prefixes (unhappy, antibody, non-profit
Words • Possessive nouns (Helen’s, its, hers, his, mine, theirs) • Negative (contracted) - (cannot/can’t, will not/won’t) • Objective pronoun (your/their)
Passive and active voice • I am reading a book (Subject is at the beginning) The book was read (subject is implied). The society for readers awarded the girl the Booker prize (who awarded the prize?) The girl was awarded the Booker Prize (implied subject)
FORMAT
CHAPTER 4
• • • • •
Memo format Business letters (UK and US block format Report (long and abridged forms) SOPs References and appendices
THE WRITING PROCESS
CHAPTER 5
• Task analysis • Target audience • Key words: Advise/suggest, explain/clarify, identify, examine/critically review/interpret, summarise • Collect ideas (research/brainstorm) • Draw a paragraph plan (the main idea/topic sentence in each paragraph)
Topic sentences
• • • •
Body Conclusion – summary Editing Final draft
PERSUASIVE WRITING
CHAPTER 6
Thesis statement Avoid flaws in reasoning Substantiate viewpoints fairly and without bias Build an argument Appeal to reason /ethos (reputation – be sincere/honest/credible) /emotion • Avoid ambiguity (double meaning) and illogical statements (think of the context and purpose of your writing over and above grammatical coherence)
• • • • •
MODULE OVERVIEW: COMMUNICATION SECTIONS 1: Introduction to communication 7: Nonverbal communication and listening
8: Interpersonal communication in the workplace 9: Communication in groups and teams 10: Oral presentations
INTRODUCTION TO COMMUNICATION
CHAPTER 1
Defining Communication “Communication is the two-way transmission of information and meaning from one person to another.” ●
Nonlinear process
Involves three components: ● ●
●
More than one person Purpose Medium
Interactive Communication Model
Why Business Communication??
Communication Model
Interactive Communication Model - (du Plessis, Dowling & Steinberg)
Organisational Communication “Umbrella term for all communication processes that occur in the context of an orga ● ● ● ● ● ● ●
Intrapersonal Communicati Dyadic Communication Small-group Communicatio Oral Presentations Public Communication Mass Communication Digital Communication
Organisational Communication Contexts
Internal Communication ● ● ● ● ●
Communicate Work Policies and Procedures Progress Reporting Product and Service Development Communicate for Change Evaluate & Reward Team
External Communication ● ●
●
Advertise New Products and Services Communicate with Important Stakeholders Improve Company Image
Internal Organisational Communication Flow
Methods of Business Communication Formal Channels ● ● ● ● ● ● ● ●
Meetings Emails Fax Telephone Teleconferencing Video conferencing Newsletters Memorandums
Informal Channels ● ● ● ●
Rumours Gossip Grapevine Informal work policies
●
Internal Organisational Communication Communication Climate in Organisation ○ ○
●
Virtual Teams and Networks ○ ○
●
Positive Negative Digital Communication E.g. MyUnisa Forums
Ethical Communication ○ ○ ○ ○
Truthfulness Sincerity Honesty Fairness
Personal Communication Skills Strengthening your personal communication skills ● ● ● ● ● ● ● ●
Listen well Keep it short and simple Be sensitive to nonverbal communication Reinforce your message Give and receive feedback Be aware of your audience or recipient Be sensitive to personal and cultural differences Limit or eliminate noise
NONVERBAL COMMUNICATION AND LISTENING
CHAPTER 7
Introduction to Nonverbal Communication “ Nonverbal communication describes all the intentional and unintentional messages that communicate without words, such as gestures, applause, sirens and flashing lights” Important aspects include: ● ● ● ●
+70% of meaning is conveyed nonverbally Nonverbal communication occurs unintentionally We reveal a great deal of ourselves through actions Nonverbal signals are believed even when they contradict the message.
Functions of Nonverbal Communication
Categories of Nonverbal
Nonverbal Communication in Written Texts Examples: ●
Business letter, Memorandum, Email, Report
Important aspects of Business Written Texts ●
Layout - the way which a document is organised
○ ●
Well organised Maximise meaning of messages
○ Typeface - font used when designing written texts ○
Used to signify message, importance and urgency
Content of Business Written Texts ● ●
Tone Clarity © www.freepick.com
Nonverbal Communication in Written Texts Features of Written Texts ●
● ● ● ● ●
● ●
Layout Headings White Space Bullets Typeface Graphics Size of typeface Text features
© www.freepik.com
Listening Effective listening is the process of analysing sounds, organising them into recognisable pattern interpreting the patterns and understanding the message by inferring the meaning. Types of Listening ● ● ●
Listening for content Critical Listening Empathic listening or Reflective listening
Barriers to Efficient Listening ● ● ●
External Noise Internal Noise Cultural Barriers
INTERPERSONAL COMMUNICATION IN THE WORKPLACE
CHAPTER 8
Interpersonal Communication Interpersonal communication is important if you want to work successfully in a team, to do this you will need to develop interpersonal relationships with colleagues. This helps with teamwork, problem solving etc. Interpersonal relationship and communication are closely related to a person’s Self-Image Dimensions of Self-image: ● ● ● ● ● ●
Physical Psychological Intellectual Skills Moral Sexual
© www.freepik.com
Interpersonal Competence Skills Self-disclosure - our willingness to share ideas, opinions, feelings and beliefs with others ● ● ● ●
Open Communicators Blind Communicators Hidden Communicators Closed Communicators
Assertiveness - is the way in which people express themselves, depends on self -esteem ● ● ●
Passive or Nonassertive Style Aggressive Style Assertive Style
Developing Assertive Behaviour - it’s the process of training yourself to become assertive, improves your personal and professional effectiveness Empathy - is the sharing of feelings from the other person’s point of view not expressing your own feelings
Types of Interviews
Structure of Business Interview
COMMUNICATION IN GROUPS AND TEAMS
CHAPTER 9
Small Groups and Teams Any group of three or more members who share a common goal are classified as a team Characteristics of Teams ●
● ● ● ●
Definite goals Three to Twelve people Communicate verbally and nonverb Interdependent Specific roles
Teams require effective leadership to ac
their goals. © www.freepik.com
Advantages and Disadvantages of Teams Advantages ● ● ● ● ●
Pool resources and information Greater commitment Different perspectives Superior decisions Organisational buy-in
Disadvantages ● ● ● ● ● ●
Lack of commitment Domination Conflict of goals Time-consuming and costly Groupthink Ineffective for simple tasks
Meetings Business Meetings vary in type, purpose and size. From large formal gatherings to small informal meetings between 2-3 people. © www.freepik.com
Planning and Conducting Meetings Planning Sequence ● ● ● ● ● ● ● ● ●
Establish necessity Select participants Decide on type of leadership Send out notice Distribute agenda Research agenda items Agree on duration Secure venue Check audio-visual and support equipment
Conducting Sequence ● ● ● ● ● ● ● ● ● ● ● ● ●
Ensure punctuality Guide and control meeting Prevent floor hogging Encourage diverse views Clarify difficult jargon and acronyms Prevent meeting from being side-tracked Seek feedback Listen actively Treat all members equally Summarise key decisions Thank participants Conduct evaluation Share minutes
Problem-solving and Decision-making
Group Conflict Conflict arises when people clash over differences in opinions, ideas, goals or procedures. Conflict can be constructive or destructive to a team’s effectiveness.
Ways to prevent escalated conflict in a team: ● ● ● ● ●
Proaction Communication Openness Research Flexibility
Conflict Resolution
Negotiation is a process of interaction between parties directed at reaching an agreement based on common interests with the ultimate purpose to resolve a conflict. Possible outcomes to conflict: ● ● ●
Win-lose Lose-lose Win-win
A conducive environment is required for effective negotiations to take place. Communication plays a central role in the negotiation process and is key to the success of the process.
ORAL PRESENTATIONS
CHAPTER 10
Introduction to Oral Presentations An oral presentation is simply a talk on a specific topic given by one person to a group of people who need information about the topic. Types of Talks ● ● ●
Informative Talks Instructive Talks Persuasive Talks © www.freepick.com
Organising your Presentation Preparing for your presentation ● ● ● ● ● ● ●
Summarise the purpose of your talk Define a central idea Limit your talk Time your talk Choose your approach Gather the information Record your information
Elements of Oral Presentation ●
Outline ○
○ ○
●
Visuals ○ ○ ○ ○ ○
●
Introduction Body Conclusion Attract attention Assist in information absorption and retention Clarifies abstract ideas Maintains focus Professional Image
Considerations for Accounting Material ○ ○ ○ ○
Numbers are consistent Numbers add-up Visible figures Utilise computer technology
Elements of Oral Presentation ●
Rehearsing and Delivery ○ ○ ○ ○ ○ ○
●
Verbal and nonverbal behaviour Articulation and range Dealing with questions Manage stage fright Multicultural presentations Monroe’s motivated sequence ■ Attention ■ Need ■ Satisfaction ■ Visualization ■ Action
Evaluation of Talk ○
Apply evaluation principles
YOUR FEEDBACK
QUESTIONS?...