assignment eight PDF

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1.

What is e-commerce? List and describe the unique features of e-commerce. ! Ecommerce is the sue of the internet and web to transact business. The unique features of e-commerce are ubiquity, global reach, universal standards, richness, interactivity, information density, personalization, and social technology. Ubiquity; E-commerce occurs on the web so wherever one can obtain the internet they can shop anywhere. Global reach; The internet is a global feature which allows the e-commerce market place to have a global reach and surpass national boundaries. Universal standards; There is only one set of technology standard and that is the internet Richness; There are many ways to communicate the product to customers because there is video and audio technology available Ineteractivity; There is interactivity because the technology of the web works through the interaction of users. Information density; The technology of e-commerce reduces information costs and raises the quality of information given Personalization; e-commerce technology allows companies to personalize their marketing to the users but also allows for the users to personalize their purchases. Social technology; E-commerce technology also allows for social networks and interactions to be used.

2.

What is information asymmetry and disintermediation? ! Information asymmetry is the study of decisions in transactions where one party has more information than the other and disintermediation is the reduction in the use of intermediaries between producers and consumers.

3.

What is a digital good? Discuss the costs associated with producing digital goods. ! Digital goods are goods that can be delivered over a digital network;. The costs associated with producing a digital good are the cost of making the first unit, the inventory costs and the low cost of internet delivery.

4.

List and describe the different types of e-commerce business models. Portal; a site that provides access or links to other sites. ! E-tailer; Online retail stores Content providers; provides content like music, photos and videos Transaction broker- sites that provide transactions for consumers that are normally handled in person, over the phone, or in the mail. Market creators- A digital environment in which buyers and sellers meet to display products, search products, and establish prices. Service providers- a company that provides it subscribers to the internet community providers-

5.

List and describe the different e-commerce revenue models. ! Advertising; Business A can pay business B to advertise business A on Business B’s website. For example, many businesses pay google to advertise on google’s pages. Sponsorship; A company advertises its site on other sites for a fixed fee. Freemium; Providing free access to as many customers as possible and then provide advanced services to paying customers. affiliate marketing;

6.

What is electronic data interchange (EDI)? How does a private industrial network differ from a net marketplace? An EDI uses a private network to automant the exchange of documents. Private industrial networks differ from a net marketplace because private industrial networks are usually used by large firms that want to create a secure web link to their suppliers and business partners. The net marketplace is made for many different buyers and sellers and is available to anyone. A net market place is also owned by an industry and a Private

industry network is owned by the buyer. !

7.

Describe the following location-based services: geosocial services, geoadvertising services, and geoinformation services. Geosocial services; tells you where your friends are meeting Geoadvertising; tells you where to find places near you Geoinformation; Tells you information regarding the place you are at or a place you are looking at. !...