Assignment of companies name which once faced myopia with graph PDF

Title	Assignment of companies name which once faced myopia with graph
Course	Marketing and communication
Institution	Iqra University
Pages	3
File Size	197.4 KB
File Type	PDF
Total Downloads	2
Total Views	128

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Summary

It is an assignment for the students of marketing giving three names of companies which faced marketing myopia with their details and graphs...

Description

Name: Muhammad Saqlain Khan Roll No: 54472 ASSIGNMENT SUMMER 2021 Fundamentals of Marketing

Q.No. 1

TOTAL MARKS : 05

Evaluate any 3 Companies which is considered as “Marketing Myopia” along with their Market share/Users Graph.

Max Marks 5

1) Company Name : Sega Corporation Year Start : April 1951 Founder Name : David Rosen, Martin Bromely, James Humpert, Irving Bromberg Graph :-

Page 1 of 3

2) Company Name : BlackBerry Limited

Year Start : March 7, 1984 Founder Name : Mike Lazaridis, Douglas Fregin Graph :-

3) Company Name : Compaq Year Start : February 16, 1982 Page 2 of 3

Founder Name : Rod Canion, Bill Murto, Jim Harris Graph :-

Page 3 of 3...