Title | Chapter 6 Exercise (COUNTRY EVALUATION AND SELECTION) |
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Author | Fifi Fairus |
Course | Global Business Strategy |
Institution | Universiti Teknologi MARA |
Pages | 1 |
File Size | 29.1 KB |
File Type | |
Total Downloads | 11 |
Total Views | 151 |
chapter 6 exercise (COUNTRY EVALUATION AND SELECTION). This will further enhance understanding on the chapter 6....
NAME: NURFIFI FAIZA BINTI MOHAMAD FAIRUS STUDENT ID: 2020974867
CHAPTER 6 EXERCISE
McDonalds in Malaysia. Factors motivating McDonalds towards Malaysia: 1. The potential to be able to capture more market share & customers as Malaysian tend to prefer eating outside more. 2. Technology advance that could improve services efficiency. 3. The positive prospects on expanding their outlets in the country. 4. Rising disposable incomes...