Data - the data about ikea PDF

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the data about ikea ...

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During 11 years, the revenue of IKEA has increased sharply from 14,1 to 32,7 billions dollar due to expanding of IKEA stores in new market such as China, some South America countries. Reasonable price is the main factor leads to grow up the revenue. Ikea is the leading company in furniture industry, so it is predicted to keep growing in the next few years.

Overall, these 3 markets dramatically fluctuated from 2010 to 2016. The percentage of Russia, Asia& Australia started at 6% in 2010. Then quickly reaching

the peak at 16% in 2014 and slightly decrease to 1-2% in the next 2 years. Meanwhile, the figure for North America remain the same from 14% to 16% in the first 4 years but in 2015 and 2016 , the percentage slightly increase at 18% . Finally, although there was a slightly decrease in the share market of Ikea in Europe but EU still have take the majority market share of Ikea. The reason for downward trend in Europe share market is due to the grow of new market and the opening of new stores in other areas.

https://www.statista.com/statistics/241808/sales-per-region-of-ikea/...