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Department of English Language Studies, CASS - TSU57E N G 3APurposiveCommunicationBachelor of Arts in English Language StudiesL E A R N E R ’ S M O D U L EMr. Howard Aries V. Ronquillo is a lecturer under the Department of English Language Studies of the College of Arts and Social Sciences. He finis...

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 Learner’s Module in ENG 3A – Purposive Communication

ENG 3A Purposive

Communication Bachelor of Arts in English Language Studies

LEARNER’S MODULE

Mr. Howard Aries V. Ronquillo Instructor, Department of English Language Studies [email protected] Mr. Howard Aries V. Ronquillo is a lecturer under the Department of English Language Studies of the College of Arts and Social Sciences. He finished Bachelor of Arts in English at Tarlac State University and is currently on his thesis writing for his Master’s Degree in English at Nueva Ecija University of Science and Technology.

Ms. Liana Faith Q. De Leon Instructor, Department of General Education [email protected] Ms. Liana Faith Q. De Leon is a lecturer under the Department of General Education of the College of Arts and Social Sciences. She is an AB Communication graduate from Tarlac State University. Currently, she is taking up her Master’s Degree in Communication at the Polytechnic University of the Philippines – Open University.

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 Learner’s Module in ENG 3A – Purposive Communication

VISION Tarlac State University is envisioned to be a premier university in the Asia Pacific Region. MISSION Tarlac State University commits to promote and sustain the offering of quality and relevant programs in higher and advanced education ensuring equitable access to education for people empowerment, professional development, and global competitiveness. Towards this end, TSU shall: 1. Provide high quality instruction trough qualified, competent, and adequately trained faculty members and support staff. 2. Be a premier research institution by enhancing research undertakings in the fields of technology and sciences and strengthening collaboration with local and international institutions. 3. Be a champion in community development by strengthening partnership with public and private organizations and individuals. CORE VALUES E – xcellence Q – uality U – nity I - ntegrity T – rust in God, Transparency & True Commitment Y – earning for Global Competitiveness COLLEGE GOAL The College of Arts and Social Sciences aims to produce well-rounded individuals who are well equipped with the necessary knowledge and skills in the languages, social sciences and philosophy and competent in their field of specialization so that they will become globally competitive professionals and leaders and productive citizens of the country. PROGRAM EDUCATIONAL OBJECTIVES Graduates of the AB in English Language Studies should be able to: 1. Articulate a comprehensive and contextualized view of the English language system and development. 2. Communicate in English (both oral and written) fluently, accurately, and creatively in diverse social, cultural, academic, and professional situations. 3. Facilitate English language learning and use in various social, cultural, academic, and professional settings. 4. Engage in English language research relevant to the school and workplace settings. 5. Act in recognition of professional, social, and ethical responsibility.

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 Learner’s Module in ENG 3A – Purposive Communication

COURSE: ENG 3A – Purposive Communication COURSE CREDITS: 3 Units PREREQUISITE: None COURSE DESCRIPTION: This course is about writing, speaking, and presenting to different audiences and for various purposes (CMO 20, s. 2013). It is a three-unit course that develops students’ communicative competence and enhances their cultural and intercultural awareness through multimodal tasks that provide them opportunities for communicating effectively and appropriately to a multicultural audience in a local or global context. It prepares students with tools for critical evaluation of different texts and centers on the power of language and the impact of images to emphasize the importance of conveying messages responsibly. The knowledge, skills, and insights that students gain from this course may be used in their other academic endeavors, their chosen disciplines, and their future careers as they compose and produce relevant oral, written, audiovisual and/or web-based outputs for various purposes (CHED Syllabus, p. 1). COURSE OUTCOMES: After completing this course, STUDENTS MUST HAVE DEMONSTRATED: 1. knowledge about communication and its process, principles, and ethics; 2. understanding of the cultural and global issues that affect communication in multicultural settings; 3. competence in using varieties and registers of spoken and written language; 4. ability to evaluate messages and images of different modes; 5. skill in communication and strategies using tools of technology; and 6. proficiency in communicating for work, academic, and various purposes. COURSE OUTLINE AND TIMEFRAME: Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Week 7 Week 8 Week 9 Week 10 Week 11 Week 12 Week 13 Week 14 Week 15 Week 16 Week 17 Week 18 One week (or an equivalent of three hours)

Course Content/Subject Matter A. Communication Process B. Issues, Principles and Ethics of Communication C. Communication and Globalization D. Role of Media in Globalization Process E. Local and Global Communication in a Multicultural Setting F. Varieties of Spoken and Written Language G. Registers of Spoken and Written Language H. Appropriate Level of Diction I. Midterm Exam J. Evaluating Messages and Images of Different Types of Text K. Critical Reading and Listening L. Communication and Strategies Using Tools of Technology M. Communication for Various Purposes N. Communication for Work Purposes O. Communication for Academic Purposes P. Structure and Writing Style Q. Research Paper Structure R. Final Exam S. Allotted for the Midterm and the Final Exams

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 Learner’s Module in ENG 3A – Purposive Communication

GRADING SYSTEM: Achievement Test/Term Exam Quizzes/Evaluation Activities Assignment TOTAL Credit Grade = (Midterm Grade + Final Term Grade)/2

40% 20% 30% 10% 100%

COURSE POLICIES: Flexible Teaching and Learning (Online or Modular Instruction): 1. Microsoft Teams will be used as the primary platform; thus, all students are advised to download and install the aforementioned application. Just go to office.com. and login using your @student.tsu.edu.ph account; click “Teams” from the list of applications, from there your enrolled subject will appear; 2. To uphold flexible instruction, the class may also use added online platforms like Zoom Cloud Meeting or FB Messenger. 3. For those who do not have access for the online class, they will be completing the course through modular instruction. Hence, a learner’s module was prepared as an alternative instructional mode. However, all students who will be subscribing to this approach need to satisfy all requirements needed for the completion of the course. 4. The language of instruction is English. In the teaching and learning presentation, however, language samples may be in another language if it is needed to exemplify an activity in this course. 5. Term Examinations will only be administered on the post date and time following the University schedule. Students who are under modular instruction need to coordinate with their LGU representatives. 6. Course requirements must be turned in following the scheduled due dates. Failure to submit assessment items on time will result in a reduced score for that assessment item. 7. Students are enjoined to show respect to all administrators, faculty and staff of the university as well as to classmates and other students. They are mandated to follow all school policies and regulations. 8. Incomplete grades have to be attended to within a year.

INSTRUCTION TO THE USER: This instructional module contains different chapters and lessons arranged following the course outline intended for a 54-hour coursework. Each chapter contains different lessons that are arranged and anchored on the course outcomes. Intended learning outcomes are expressed and are measured by means of the assessment tasks provided for each chapter. The presentation of each chapter comprises of the title, rationale, learning objectives, content, activities, generalization, evaluation, assignment, and references.

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 Learner’s Module in ENG 3A – Purposive Communication

To understand the organization of the module, specific parts of each chapter are herewith explained: 1. Besides the title of each chapter, the purpose, organization, and uses.

rationale provides the theme, its

2. The pretest is developed to determine what you know and need to know about the content, and this part will hopefully prompt your interest in examining and understanding its content rigorously for you to be able to answer all questions correctly. 3. The learning objectives explain the expected knowledge, skills, and attitudes that you must subsequently demonstrate. 4. The content it will be 5. The activities with outcomes.

is the heart of this module. It was carefully planned in a way that significantly meaningful and useful. were organized from simple to complex, matching content

6. The generalization is the simplification of the content; hence, it contains key ideas for you to remember the content. 7. The evaluation learning

is a self-check test or follow-up activities for discussion and reinforcement.

8. The assignment prepare you for

is a set of activities that will enrich your knowledge and the next chapter.

9. The references consist of books, online open access sites, and other resources in PDF that were used in preparing the module. You may also use them for further reading if you can access them.

An answer sheet, which you can find toward the end of this module, is likewise provided for you to write down your answers for the pretests, activities, evaluations, and/or assignments. Please check out the specific page numbers written in each task. At the end of the midterm, you will detach the Answer Sheets and put them in a short envelope. Make sure to seal the envelope before handing it to your LGU representative. Your representative will be responsible in forwarding your envelope to TSU. All contents of this module should be well-read. Likewise, all tests and activities should be completely accomplished on a timely fashion to ensure success and outstanding achievement in the course. Answers may be handwritten or typewritten. If you intend to type your answers, please follow this format:

Department of English Language Studies, CASS - TSU

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 Learner’s Module in ENG 3A – Purposive Communication

• • • •

Use 8.5 x 11 inches paper, 1-inch margins maximum. Choose Times New Roman, Calibri, or Arial; font size is “12”; single spaced. Use APA format for references and citations. Choose black ink only.

With regard to your term exam or the achievement test, this will follow the University schedule on term examinations which will be coordinated with your LGU representative. You must be diligent in performing your coursework and make sure to uphold academic integrity at all times. Plagiarism should be avoided. Likewise, sharing of answers of the different activities, evaluations, and assignments to your classmates or other students is strictly prohibited. This module is the basic instructional resource that you can use for the entire duration of the semester. Other references may also be used to make your understanding of the course firmer and sounder. Please communicate with your respective LGU representative if you have academic concerns. You may also reach me through my contact information.

ACKNOWLEDGMENT: Grateful acknowledgement is made to all authors and publishers whose works were used to complete this module. *** All credits and rights are reserved to the authors and publishers of the different sources. No copyright infringement intended. This module is not for sale.

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 Learner’s Module in ENG 3A – Purposive Communication

Chapter 1 COMMUNICATION PROCESSES, PRINCIPLES, AND ETHICS

RATIONALE: It is not possible to go through a day without the use of communication. The types of communication vary, and you are almost certainly familiar with all of them. This chapter will enable the students to understand more of what communication is – its aspects, types, elements, and its process. Also, this chapter will help students achieve the goal of communication through gaining knowledge regarding its issues, principles, and ethics. LEARNING OBJECTIVES: At the end of this chapter, you must be able to: 1. describe communication and its process; 2. explain the issues, principles, and ethics in communication.

PRETEST: Complete the tables on page 33.

CONTENT: COMMUNICATION – derived from the Latin words con (with), munus (a business), communis (common), communico (to confer or relate with one another.) – the process of accomplishing a goal, “with a business to confer or relate with one another. ASPECTS OF COMMUNICATION The importance of communication is related to various aspects: 1. Communication is integrated in all parts of our lives. Communication is valued in the real world and it is integrated in all episodes of our lives. Our lives consist of four domains: Academics Communication skills are tied to academic success. Students who are good at writing and speaking perform better not only in the English classroom but also in the content areas and all other areas of learning. Students who can effectively communicate in English have more confidence in their communication tasks. They undoubtedly receive high grades and are less likely to drop out of school. Students are required to enroll a general education course in English in order to develop their English language skill. This soft skill can help them succeed in the academe and set them for more success in the workplace. a.

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 Learner’s Module in ENG 3A – Purposive Communication

Professional Desired communication skills vary from one career to another. However, English courses provide important skills essential for functioning in entry-level jobs. Despite the well-documented need for communication skills in the professional world, many students still resist taking communication courses. In such a competitive job market, being able to demonstrate that you have received communication instruction and training from communication professionals can give you the edge needed to stand out from other applicants or employees. b.

Personal Having a vocabulary to name the communication phenomena in our lives increases our ability to alter consciously our communication. This is activated in order to achieve our goals, avoid miscommunication, and analyze and learn from our inevitable mistakes. Communication is crucial for a person’s success. The skill to talk with fluency and write with efficiency may lead to a person’s fortune. Hence, communication has its daily relevance. c.

Civic There is a connection between communication and a person’s civic engagement. We are engaged with the world around us, participate in our society, and become a virtuous citizen. Civic engagement refers to working to make a difference in our communities by improving the quality of life of community members; raising awareness about social, cultural, or political issues; or participating in a wide variety of political and nonpolitical processes (Ehrlich, 2000). The civic part of our lives is developed through engagement with the decision making that goes on in our society at the small-group, local, state, regional, national, or international level. d.

2. Communication meets needs. Communication helps us achieve certain physical and instrumental needs, and feeds into our identities and relationships. a. b. c. d.

Physical needs – affects well-being Instrumental needs – helps us achieve long-term and short-term goals Relational needs – maintains social bonds and interpersonal relationships Identity needs – allows us to present ourselves in a distinct manner

3. Communication is guided by culture and context. O’Neil (2006) defines culture is a full range of learned human behavioral patterns which includes knowledge, belief, art, law, morals, customs, capabilities, and habits acquired by man as a member of the society. Conversely, context is the circumstances that form the setting for an event, statement, or idea, and in terms of which it can be fully understood (Oxford Dictionary, 2018). Culture and context also influence how we perceive and define communication. Cultures vary in terms of having a more individualistic or more collectivistic cultural orientation.

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 Learner’s Module in ENG 3A – Purposive Communication

4. Communication is learned. Humans are born with the capacity to learn a language and the ability to communicate. Communication is learned rather that innate. It is learned through human contact. However, our manner of communication varies from one person to another based on culture and context. 5. Communication has ethical implications. Communication is more concerned with the decisions people make about what is right and wrong. Communication ethics deals with the process of negotiating and reflecting on our actions and communication regarding what we believe to be right and wrong. TYPES OF COMMUNICATION When people speak to people in other cultures, sometimes language is one of the barriers to communicating. However, even when people are speaking the same language, cultural differences may affect the way they communicate. These differences may be seen in people’s verbal and non-verbal communication styles— the two forms of communication (Cox, 2018). 1. VERBAL COMMUNICATION – a form of transmitting messages using word symbols representing ideas and objects. It comes in two forms: • ORAL COMMUNICATION – includes face-to-face interaction, speaking to someone on the phone, participating in meetings, delivering speeches in programs, giving lectures or discussions • WRITTEN COMMUNICATION – uses symbols that are hand- written or printed with an electronic device Factors that affect verbal communication: • Tone of voice • Use of descriptive words • Emphasis on certain phrases • Volume of voice 2. NON-VERBAL COMMUNICATION – a form of communication which refers to the sending of messages to another person using methods or means other than the spoken language. Basically, it is communication without the use of words. • NON-VERBAL CUES – may both be intentional and unintentional and is categorized in two (2) categories: • Non-verbal cues produced by the body • Non-verbal messages produced by the broad setting such as time, space, and silence.

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 Learner’s Module in ENG 3A – Purposive Communication

ELEMENTS OF COMMUNICATION The elements of the communication process involve a sender, receiver, message, channel, and feedback. In the process, however, one may encounter other factors such as an interference or “noise’ that may distort the message or fail the process and an “adjustment” that is required to perform to solve or remove the barrier for effective communication. Below are the elements of the communication process: 1. SENDER – a person, group, or organization who initiates the communication. The sender may also be called the source, encoder, speaker, writer, or communicator. The sender is initially responsible for the success of the message. Her/his experiences, attitudes, knowledge, skills, perceptions, and culture influence the message. 2. MESSAGE – an element transmitted in communication consists of the idea, opinio...