Porter's Five Forces Analysis of Car Rental Services in India What is Porters Five Force Model DOCX

Title	Porter's Five Forces Analysis of Car Rental Services in India What is Porters Five Force Model
Author	Vedang Dave
Pages	3
File Size	59.5 KB
File Type	DOCX
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Summary

Porter's Five Forces Analysis of Car Rental Services in India What is Porters Five Force Model? Porter’s five force model is an analysis tool that uses five forces to determine the profitability of an industry and shape firms competitive strategy. It is framework that classifies and analyses the...

Description

Porter's Five Forces Analysis of Car Rental Services in India What is Porters Five Force Model? Porter's five force model is an analysis tool that uses five forces to determine the profitability of an industry and shape firms competitive strategy. It is framework that classifies and analyses the most important forces affecting the intensity of competition in the industry and its profitability level. 1) Rivalry Among the Competitors The competition among the players in this market will be high and rising. e.g.: Meru cabs, tab cabs, ola cabs, uber etc. Price is not a differentiating aspect of competition. People these days look for comfort, luxury, availabity of the car etc. Other then the fleet of vehicles the cost of the company has increased on the tech products like mobile apps, websites and also on call center services to attain competitive advantage. Factors affecting the competitive rivalry are that there are few players in the market, Government fixes the price, there is a strong of the same....