ASN-200 Intro to Asia - Cool Japan & Korean Wave (week 12) PDF

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Cool Japan & Korean Wave (week 12) with Professor Li...

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2/4/22, 5:51 PM

ASN-200 Intro to Asia - Evernote

Wk 12: Cool Japan & Korean Wave Soft Power "Soft power"- emerges from "attractiveness of a country's culture, political ideals, or policies" (Nye) Japanese popular culture is becoming central to the political economy of Japan "gross national cool" Pokemon served as a "cultural power" and a "currency" through which Japan entered the US 21st Century Japan, there is a pressure for competition, so isolated people bond with imaginary characters Characters allow for using the imagination to interact with the world Increase in "working poor" in a stratified society Cool Japan Strategy is backed by the Ministry of Economy, Trade and Industry, and the Ministry of Foreign Affairs

Takuya Kimura Joined Johnny & Associates at the age of 15, was trained rigorously, became a member of the boy band SMAP in 1988 Began his career as an actor in 1988, and rose to a prominent actor status after his first lead role in TV drama Long Vacation (1996), and became a sweeping popular star in East Asia since He earned a fandom for more than two decades since the late 1980s, and set his feet in music, TV drama, TV variety show hosting, and films Japanese music industry had a huge influence on East Asia.

Youth Idol Drama During the 1990s and 2000s, Japan's TV drama was very influential in East Asia, mainly because of its youth idol dramas that focused on urban settings. Young urban viewers were attracted to the stars' appearance and charisma, stylish outfits and hairstyles, and lifestyle. At the golden age of Japanese TV drama, the popular genres were romance, oshigoto (work) dramas, and family dramas regularly featured professionals in an urban setting Some of the youth idol drama stars, have been considered among the most influential __ celebrities during the last few decades The Cool Japan campaign also promoted Japanese dramas overseas. Many of them were dubbed into th

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2/4/22, 5:51 PM

ASN-200 Intro to Asia - Evernote

other languages and were shown on TV throughout East Asia. positive impact on tourism Many of the youth idol dramas were based on popular manga series and later adapted by other East Asian countries with their own localized version and language Youth idol drama also became a very successful formula in other East Asian countries, most notably South Korea Japanese TV dramas in P.R.C. Japanese TV dramas were reintroduced to the PRC as a result of normalization of the diplomatic relations between ___ ___ Popular drama genres include ubran rom-coms and family melodramas, which remain successful genres In the past three decades, the circulation of Japanese TV drama has been through both official networks and unofficial piracy networks in East Asia and Southeast Asia As copyright concerns grew, remakes of popular TV shows, through license agreements amd with localization of content, became a new trend in 2010

Hallyu (Korean Wave) A term to refer to the popularity of Korean entertainment and culture across Asia and other parts of the world. For the first Korean Wave, this was popular music and TV dramas.

Hallyu 1.0 to 2.0 Korean wave initially starts with popularity of its TV dramas, which mostly feature family or romance melodrama South Korean pop idol groups rose in the mid to late 1990s, including H.O.T. and Baby V.O.X. Film industry took off with both commercially viable and artistically acclaimed work in the late 1990s and early 2000s Hallyu emerged as a result of cultural globalization, and technological advancement in the mid 2000s Why more accessible? Digital technology made the wider circulation of songs possible The rise of the internet and social media MTV established in 1981, music videos gain more attention Music and visual culture There was also a regional demand in Asia for pop music. Lyrics about romantic love with catchy tunes, good singing, and high quality performance as well as the idols 'cool' demeanor appealed to the youth

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ASN-200 Intro to Asia - Evernote

cool demeanor appealed to the youth

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