Title | BSG Report Year 13 - Decision year 13 for bsg |
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Author | Veena Kadam |
Course | Strategic Management |
Institution | Thompson Rivers University |
Pages | 2 |
File Size | 33.4 KB |
File Type | |
Total Downloads | 64 |
Total Views | 157 |
Decision year 13 for bsg
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BSG Report Year 13 Team- C La Vitesse Members- Veena, Akhil, Akshaya Compensation and training Decision: No Changes Rationale: Salaries to be increased in a good year
Branded production Decisions: Increase in superior quality of material by 2% in each facility. Adjusted total branded production to make space for private label contracts. Rationale: Need to match SQ ratings with competitors. Good business last year in private label.
Warehouse Operations Changed Inventory Clearance to 25% in North America and Europe-Africa warehouse to reduce storage costs and avoid the stocking of outdated inventory Production Decision: increased Land and equipment to match rising footwear demand Rationale: No Plan to build facility in new regions, existing plant ramp up needed to meet immediate demand.
Branded Distribution No change just adjusted number to ship all pairs.
Internet marketing: Decision: increased retail price in north America and Europe as raw material prices have increased. Rationale: Buying power more in NA and Europe.
Wholesale Decision: reduced retail support in Europe. Rationale: Shifting focus in Europe from retail to private label
Private label Decision: Increased superior material in private label, distributed region wise to match scaling of private label. Rationale: more focus to private label going ahead.
Celebrity: Bid of 550 on Jose Montana to get appeal for branded segment
CSR-no change
Finance Decision- borrowing of 18,000 for 5 years and dividend kept constant at 1.50 as previous year. Rationale: Borrowed for scaling up , dividend issued to keep investors happy....