Chapter 5 Mind Map Consumer Behaviour PDF

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Summary

Mind Map of chapter 5 Cosumer Behaviour. This study is about summary all of chapter 5. Consumer behavior is the study of how people make decisions about what they buy, want, need, or act in regards to a product, service, or company. It is critical to understand consumer behavior to know how potentia...

Description

Factors that influence the development of consumerism.

Consumer issues Definition Efforts by individuals, groups, and governments to help protect consumers from policies and practices that infringe consumer right to fair business practices.

1. Quality of the product

1. Ineffective system

2. Insufficient information 3. Errors advertising / false advertising 4. The irresponsible marketing institution

2. Poor product quality 3. Insufficient information 4. Misleading advertisement 5. Unresponsive marketing institution

Consumer rights in Malaysia

CHAPTER 5: CONSUMERISM

Unethical business practices are always done by marketers. - Marketers raise product prices arbitrarily - Marketers produce and sell low quality to get double profit - Marketers imperfect market goods - Marketer’s manufacturing and marketing of dangerous goods such as drugs, illegal, artificial coloring, and flavoring. - Marketers advertise products that are not in accordance with the advertising code which is required.

1.The right to basic needs 2. The rights to acquire safety xt rights

Government agencies and their functions.

Consumer protections in Malaysia

Non governments agencies and their functions

Consumer protection is designed to promote and protect consumer interests.

1. Consumers association of Penang.

1. Consumer protection act 1999:

2. Consumers association of Subang and Shah Alam, Selangor. (CASSA)

2. Direct sales act 1993 3. Price control act 1946 4. Trade descriptions act 1972

3. Skuad pengguna (globalisasi. evolusi.nadi.generasi)

1. Ministry of domestic trade, Cooperatives & consumerism

3. The rights to acquire information I

5. The right to redress or remedy

2. FOMCA

6. The right to be heard and the right to voice

3. Tribunal Tuntutan Pengguna Malaysia (TTPM)

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4. The rights to make a decision.

7. The right to environmental health I

8. The rights to obtain consumer education...