Continuing Case Personal Trainer, inc. IST 7020 Case Study PDF

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IST 7020 Case Study...

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Task 1: Business Profile for Personal Trainer Gray Lewis Personal Trainer Inc. 55 Corporation Drive, Chicago| ph. (555)555-5555, fax: (555)555-5556 Email: [email protected] | www.perosnaltrainerinc.com This company is a vision to make people aware of physical and mental fitness with guidance from certified fitness experts. Personal Trainer, Inc. owns and operates fitness centers in a dozen Midwestern cities. This is an 8-year-old company. We are a family of 300+ employees. We follow a unique approach towards fitness. We believe the fitness goal must achieve mentally first and then it is only implementation of the process. We have introduced a fat to fit 90 days challenge last year which is doing wonders and we have seen a growth in people’s fitness levels. If you do not see any changes in 90 days, we return your money back. Also, we have Zumba, yoga, weightlifting, outdoor’ s sessions, meditation and much more are a part of our weekly activities. We have a team of doctors always available which tracks the fitness levels. The new supercenter will feature a large exercise area with state-of-the-art equipment, a swimming pool, a sporting goods shop, a health food store, and a snack bar. In addition, the center we will offer child care with special programs for various ages, a teen center, and a computer café. Members have online access to customized training programs and progress reports. First 3 workouts are on us if you have our app installed in your phone, no commitments whatsoever. So be ready, we are coming soon to Toronto. Follow our website for further updates. See you all soon.

Task 2: Business Function & Processes of new “Supercenter” 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11.

Large exercise area with state-of-the-art equipment Swimming pool Sporting goods shop Health food store Snack Bar Child Care center with special programs for various ages Teen Center Computer Café Online access to Training programs Online Progress reports Setup two levels of membership a. Silver Membership – Access to Basic services; have to pay additional fees for some special programs. b. Gold Membership – Unlimited use of all the services listed above.

Task 3: The new “Supercenter” will have all the amenities under one roof which is happening for the first time for the “Personal Trainer, inc.” with addition to new membership setup. Hence, we believe it is an important decision to involve the services of IT consulting firm “Patterson and Wilder”. The services like ERP, transaction processing, business support, knowledge management and user productivity will help the new global branch to manage the day to day activities more efficiently. Since it is a well-established organization it is expected to have huge number of membership enrollments and with wide variety of services offered under one roof, it is vital to have a system in place which will keep tab on various functions like Accounts receivables, Payables, Invoicing, Human Resource, etc.

Task 4: Thanks to the Web-based B2C approach, the Personal trainer is able to receive more clients. When the client/customer is in touch directly with the company, they feel more comfortable to subscribe more services, which will help the organization to grow. Since the company is trying to find an opportunity to employ the services of IT consulting firm, we believe this B2B approach will bring many solutions to unforeseen problems. This firm can outsource some of the processes in future once there are more branches....