COMM 20 Chapter 8 Summary PDF

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COMM 20 Chapter 8 Summary 1. Examples A specific case used to illustrate or represent a group of people, ideas, conditions, experiences, or the like. a. Brief examples A specific case referred to in passing to illustrate a point. b. Extended examples A story, narrative, or anecdote developed at some length to illustrate a point. c. Hypothetical examples An example that describes an imaginary or fictitious situation. d. Tips for using examples i. Use examples to clarify your ideas ii. Use examples to reinforce your ideas iii. Use examples to personalize your ideas iv. Make your examples vivid and richly textured v. Practice delivery to enhance your extended examples 2. Statistics Numerical data a. Understanding statistics i. Are the statistics representative? ii. Are statistical measure used correctly? iii. Are the statistics from a reliable source? b. Tips for using statistics i. Use statistics to quantity your ideas ii. Use statistics sparingly iii. Identify the sources of your statistics iv. Explain your statistics v. Round off complicated statistics vi. Use visual aids to clarify statistical trends 3. Testimony a. Expert testimony b. Peer testimony c. Quoting versus paraphrasing d. Tips for using testimony i. Quote or paraphrases accurately ii. Use testimony from qualified sources iii. Use testimony from Unbiased Sources iv. Identify the people you quote or paraphrase 4. Citing sources orally a. The book, magazine, newspaper, or Web document you are citing.

b. The author or sponsoring organization of the document. c. The author’s qualifications with regard to the topic. d. The date on which the document was published, posted, or updated....