Jasso 109 Summer Syllabus 2021 PDF

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this is BUS 109 syllsbus for jasso sean...

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BUS 109 Competitive and Strategic Analysis Summer 2021 Dr. Sean D. Jasso “Sound Strategy Starts With Having the Right Goal.” -Michael Porter Lecture: T,TH 1-4 (Online – Live – Pre-recorded – the works!) Office Hours: by appointment Contact: [email protected] First – Let us remember the School of Business’ Statements of Purpose and Learning Goals School of Business: Vision We pursue excellence in all that we do, as our vision is to be an internationally recognized leader in business education and research. Mission We create knowledge through impactful research, unlock potential through exceptional educational experiences, and foster success in an innovative and collaborative environment. Strategy We pursue excellence in all we do by cultivating our environment, engaging our community and empowering our stakeholders. Undergraduate Program – Learning Goals Problem Solving Skills Students will be able to use a variety of theoretical perspectives to identify and critically evaluate implications of business decisions for organizational stakeholders (e.g., customers, colleagues, employees, stockholders, suppliers, foreign governments, communities, cultures, regulatory agencies) and the natural environment. Professional Integrity / Ethical Reasoning Skills Students will be able to recognize ethical issues, demonstrate familiarity with alternative frameworks for ethical reasoning, and discern trade-offs and implications of employing different ethical frames of reference when making business decisions.

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Global Context Skills Students will be conversant with major economic, social, political, and technological trends and conditions influencing foreign investment and development of the global economy and demonstrate an understanding of the cultural, interpersonal and analytical competencies required for engaging in global business activities. Written Communication Skills Students will demonstrate proficiency in written communications by creating written documents that are clearly written, with appropriate content and conclusions. Course Description Welcome to Strategy! BUS 109 – Strategic Management examines the running of an enterprise from the CEO’s perspective. It is designed to help you conduct external and internal assessments of an organization, identify its key strategic issues, identify and choose from alternative strategies, and defend those decisions. In addition, the course illuminates the interplay between organizational structure, design, human resources, culture, technology and the global environment. This knowledge gives you the foundation for understanding and managing change. In summary, you will learn to conduct a strategic analysis, make sound strategic decisions and implement strategic change. The course is integrative of all of the courses you have taken to date. A variety of experiential methods are used, including case studies and a strategic project on an existing company. Classes will be interactive and will consist of lectures, discussions, case analyses, and group presentations. Students at the Strategy level are expected to actively participate and lead in class. You now must think like the CEO. At the end of this course, the successful student will be able to: • View the organization from the CEO's perspective. • Think strategically as well as functionally. • Integrate the individual functions into a cohesive organizational strategy. • Formulate strategy from a global perspective. • Implement strategy. • Address ethical dilemmas confronting strategic executives. • Understand the role of and to develop the personal qualities of strategic managers such as judgment, wisdom, integrity, and courage. • Hone critical thinking and written, oral, and presentation skills. Required Texts Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Ed., 2017 Wheelen, Hunger, Hoffman and Bamford Complimentary – I will provide a nice PDF

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Winning Jack Welch (with Suzy Welch) 2005 *This is a masterpiece – you’ll love it. Complimentary – I will provide a nice PDF Responsibilities and Grading These are the elements on which you will be graded: • Class Contribution 20% • Case Analysis 10% • Major Exams 40% • Strategic Plan/CEO Project 30% • Leadership Handbook Priceless • Total 100% Grading Scale A = 94% - 100% A= 90% - 93% B+ = 87% - 89% B = 84% - 86% B= 80% - 83% C+ = 77% - 79% C = 74% - 76% C= 70% - 73% D+ = 67% - 69% D = 64% - 66% D= 60% - 63% F =...