Responses TO Heinz Dilemma PDF

Title Responses TO Heinz Dilemma
Author Anonymous User
Course BSBA Marketing Management
Institution Batangas State University
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Here is the sample of responses to heinz dilemma...


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Laika Angelica A. Bitang MKTMGT 3101 GED 107- PRINCIPLES OF ETHICAL BEHAVIOR RESPONSES TO HEINZ DILEMMA

The Heinz Dilemma Kohlberg's idea was founded on a series of moral problems that he posed to his research subjects. Participants were also interviewed to find out why they made the decisions they did in each situation (American Psychological Association, 2018). "Heinz Steals the Drug" was one example. In this scenario, a woman has cancer, and her doctors believe that only one drug can save her. A local pharmacy discovered this medicine and was able to manufacture it for $200 per dose and sell it for $2,000 each dose. Heinz, the woman's husband, was only able to raise $1,000 to purchase the medication. He attempted to bargain with the pharmacist for a lower price or credit to pay it off over time. The pharmacist, on the other hand, refused to sell it for cheaper or accept partial payment. After being turned down, Heinz broke into the pharmacy and took the medicine in order to rescue his wife. "Should the husband have done that?" Kohlberg wondered. Kohlberg was more interested in the reasoning behind each participant's decision than in the answer to whether Heinz was correct or incorrect. He then categorized their reasoning according to the stages of his moral development theory (American Psychological Association, 2018). Stage 1: Punishment/obedience orientation Heinz, the husband of a cancer-stricken woman, believes that the medicine or drug discovered by a local pharmacist is the only chance for his wife to be cured. The medicine, however, cost $2,000 each dose, but the fund only raised $1,000 to purchase it. Heinz stole the medicine after the pharmacist refused to sell it for $1,000 during a negotiation. Taking

something, whether it's money or supplies, is illegal. The pharmacist may seize Heinz for stealing the medicine, and Heinz may be arrested by the police as a result of his actions. Heinz's action of stealing the medicine is against the law and technically incorrect from any perspective. Stage 2: Instrumental Purpose orientation Heinz's theft of the medicine from the local pharmacy, who discovered it, was motivated by his wife's illness. Heinz didn't care about the possibility of being prosecuted for stealing the drug as long as his wife was healed of cancer. Heinz's behavior of stealing the drug was wrong, but he required and was left with no alternative because of his need and feeling that he wanted to do something for his wife to be cured of cancer. Stage 3: Good Boy/Nice Girl orientation On the one hand, we may claim that what Heinz did was improper and illegal, but on the other hand, he was only carrying out his duties and responsibilities as a husband. His wife has cancer, and as we all know, cancer may kill a person even if they are undergoing chemotherapies and other treatments. And as a husband who watches his wife battle cancer, all Heinz wanted to do was save her from the worst-case scenario. Heinz is a decent husband, in my opinion, because he did not endure or even consider what would happen to him as long as he could save his wife. Stage 4: Law and Order orientation Heinz may just have wanted to cure his wife from cancer, but he might have done so legally. He has already raised $1,000 in order to purchase the medicine, and he might have turned to charities or other organizations for assistance. Negotiating with the Pharmacist was a smart approach, however he shouldn't have stolen the medicine because it's illegal. In any case, Heinz's theft of the medication is unethical. Stage 5: Social Contract orientation Heinz's actions in stealing medications were wrong, but for some reason, he did so in order to save his wife's life. Instead of pursuing a lawsuit against Heinz, the Pharmacist, in my opinion, should simply donate the medicine to Heinz for $ 1000 as a gesture of goodwill. Giving the medicine to Heinz at a price he can pay would not result in a loss for the pharmaceutical.

Stage 6: Universal ethical principle orientation Instead, the pharmacist might question Heinz and try to figure out why he did what he did. In Heinz's opinion, he merely stole the drug to save his wife from cancer, and if the pharmacist knew why, she could simply give it to him. If the pharmacist only knew Heinz's purpose for taking the medicine, he or she could feel sorry for Heinz and his wife. And, in my opinion, Heinz's activity was illegal, but he simply did it to fulfill his obligation to his wife as a good husband....


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