Resume Sample - Business PDF

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JOSE LOPEZ 04XX XXX XXX [email protected] https://www.linkedin.com/in/FirstNameLastName

This is a sample resume of a Business student who is applying for graduate roles that are related to their chosen major. They have had three relevant roles which they highlighted on the first page, and have also included examples of their extra-curricular activities and core skills.

CAREER OBJECTIVE Enthusiastic and creative marketing student, with experience in digital and social media marketing, marketing research and advertising across various sectors. Seeking a graduate position within a large private or public corporation that will allow for the development of marketing campaigns that will enhance creativity, communication and problem solving abilities.

EDUCATION Bachelor of Business University of Technology Sydney • Extended Marketing Major • Distinction (Predicted) • Marketing Analytics and Decisions, 95% High School Certificate Hillcrest Boys Private School • ATAR: 89

Month (M) Year (Y) - M Y (Expected)

MY–MY

RELEVANT EXPERIENCE Marketing Research Assistant Whole Food Australia • • • •

Research and examine consumer categories via a SWOT analysis to assess the current services offered and state of the business Create and send out surveys to over 5000 consumers and collect and analyse the results in order to gather quantifiable data concerning their current satisfaction levels with the business Draft focus group questions to encourage open discussion from customer’s regarding services to gain qualitative data, with over 100 consumers taking part Increased the amount of people who successfully completed Whole Foods customer surveys by 35% by redesigning them through Qualtrics software

Social and Digital Media Intern Industry Fashion Label • • • •

•

MY–MY

Produced content across all social media platforms to promote the brand, including Facebook, Instagram and Snapchat Used Google Analytics to analyze trends and discover optimal times to post in order to improve reach and engagement, with this increasing by 35% over a 3-month period. Demonstrated strong written ability by contributing weekly to the company newsletter, which was sent to over 1000 subscribers via EDM. Increased traffic on Facebook page by 30% over the 3 months of the internship

Advertising Intern Advert Plus Agency •

M Y – Current

MY–MY

Worked closely with the project teams responsible for analyzing client’s current position within the market and providing them with strategies on how to improve. Learnt to use of HubSpot and Salesforce software to improve clients marketing campaigns and allow them

• •

to better connect with their target market. Sat in on strategy development and budget meetings with account managers and executives. Delivered graphics and storyboards between staff and to clients, along with proofreading content.

Student Brand Ambassador Commonwealth Bank Australia • • •

MY–MY

Assisted in delivering a strategic marketing campaign developed by CBA, which provided an insight into millennial consumer behavior, brand perception and systematic communication. Attended Open Days of major universities across NSW to encourage them to sign up for CBA services and interact with the brand via social media and digital communication. In total over 5000 students across 6 Universities signed up to receive CBA Communications during this period. Liaised with CBA managers, branch representatives, private companies/suppliers and team members to ensure a clear and concise action plan was transferred from one party to the next.

EXTRA-CURRICULAR ACTIVITIES • •

Participant, Accomplish Award - Employability Program Member, UTS Business Society

MY–MY MY–MY

RELEVANT SKILLS Attention to Detail: Written and proof read various forms of marketing content, scripted focus group questions and surveys, and performed in depth analysis of internal and external business environments to determine market positions. Organisation: Meeting strict deadlines in regards to content creation and executing elements of the marketing plan on time in order to stick to the designated timeline, for example designing and implementing a new Facebook marketing campaign within a strict 3 month time period. Proactive: Use of various software to increase efficiency and improve upon particular processes for example redesigning surveys through the use of Qualtrics and using Google Analytics to assist with the scheduling of marketing activities. IT Skills: Word, PowerPoint, Excel, Twitter, Instagram, Facebook, Adobe Photoshop, Google Analytics, HubSpot MailChimp, Salesforce, Qualtrics

REFEREES Available upon request...