Title | TTU CB Class Schedule Online |
---|---|
Author | Nikita Loginov |
Course | Consumer Behavior |
Institution | Texas Tech University |
Pages | 1 |
File Size | 72.6 KB |
File Type | |
Total Downloads | 89 |
Total Views | 130 |
MAYBE. NOT RIGHT JUST SAYING HAHA BUT I NEED THUS ANSWER KEY FOR AN ASSIGNMENT SO IM WRITING SOME BS ON HERE TO TRY TO FINESS....
Week I
D Class Activity-View Assigned Lecture(s) W Class Orientation F
II
III
IV
V
W
Syl. & Class Rules Discussion Introductory Discussion L: Marketing Ethics and Social Responsibility
F
L: Nike & Air Jordan Ethics
M W F M W F M W F M
L: Consumer Behavior and Technology
Sun 01/16/22
Sun 01/30/22
L: Can the Production Concept Still Work? L: Consumer Research
Chapter 16
Online Discussion Chapter 16 Quiz
Sun 01/30/22 Sun 02/06/22
L: Improving Experiments L: Market Segmentation
Chapter 2
L: Assignment Discussion L: Consumer Motivation and Personality
Chapter 3
Class Exercise E: Audience Profiles Chapter 2 Quiz VALS Assignment E: Snacking Personality Chapter 3 Quiz D: Maslow's Needs D: I Was a Victim of Cialdini's Principles! Infomercial Quiz Chapter 7 Quiz Chapter 8 Quiz
Sun 02/06/22 Tue 02/08/22 Sun 02/13/22 Sun 02/13/22 Tue 02/15/22
Chapter 4 Quiz
Sun 03/13/22
Sun 03/13/22
Chapter 6
D: Perception– Apple’s iPad Chapter 5 Quiz D: Stimulus Generalization Midterm – WK 1 - 9 Chapter 6 Quiz
Chapter 14
D: Guilty Pleasures Chapter 14 Quiz
Sun 04/03/21 Sun 04/10/21
A: Major Purchases Chapter 10 Quiz E: Family Spending D: Do Affluents Just Want to be Served? Chapter 11 Quiz D: Cultural Values Chapter 12 Quiz
Sun 04/10/21 Sun 04/17/21 Sun 04/17/21 Sun 04/17/21 Sun 04/24/21 Sun 04/24/21 Sun 05/01/21
Chapter 13 Quiz E: Global Ads Quiz
Sun 05/01/21 Sun 05/01/21
VII
W F M W F M W
L: Cialdini’s & Infomercials L: Persuading Consumers L: From Print and Broadcast to Social Media and Mobile Advertising L: Exposure, Attention, and Perception
Chapter 15
Chapter 7 Chapter 8
Chapter 4 Additional Material in Folder
F
X
XI
XII
XIII
XIV
M Consumer Learning W F M W F M W F M W F
Due Date
SI Article CARU guidelines Chapter 1
W F M L: Cialdini’s principles of Influence
IX
Deliverables
Chapter 15 Quiz for EC Complete discussion online Chapter 1 Quiz
VI
VIII
Readings Syllabus & Class Rules
MIDTERM L: Consumer Attitude Formation and Change L: Guilty Pleasures Consumer Decision- Making and Diffusion of Innovations Assignment Instructions/Discussion The Family and Its Social Standing
Chapter 5
Chapter 10
Instructions for Discussion Assignment
W L: Cultural Values and Consumer Behavior F M L: Subcultures and Consumer Behavior XV W F L: Cross-Cultural Consumer Behavior: An International Perspective M Final Exam Prep L – Lecture E – Class Exercise D - Discussion
Chapter 11 Chapter 12 Chapter 13
Sun 01/23/22 Sun 01/23/22
Sun 02/20/22 Sun 02/20/22 Sun 02/27/22 Sun 02/27/22 Sun 02/27/22 Sun 03/06/22
Sun 03/27/21 Thu 03/27/21 Fri 03/25/21 Sun 04/03/21...