Diff btw internal-external,informal-formal comm PDF

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Difference Between Internal and External Communication March 28, 2017 By Surbhi S 1 Comment

When the members of the organization, communicate with each other, it is called as internal communication. However, when there is a communication between members of the organization, with the outside party, it is said to be external communication. These are two types of communication, which can be seen in the corporate world. This article excerpt will provide you all the important differences between internal and external communication. In the process of management, communication plays a preeminent role because, in the absence of effective communication, no superior-subordinate relationship will thrive as well as employee’s commitment towards organization also depends on it. It is the transfer of information between two parties, which can take place, with or without the use of words. The two types of communication are very important to the success and growth of the enterprise.

Content: Internal Communication Vs External Communication

1. 2. 3. 4.

Comparison Chart Definition Key Differences Conclusion

Comparison Chart BASIS FOR COMPARISON

INTERNAL COMMUNICATION

EXTERNAL COMMUNICATION

Meaning

Internal communication implies a communication that takes place between the members of the organization.

The type of communication that occurs between the organization and external party/organization is known as external communication.

Form

Both formal and informal

Mostly formal

Objective

To transmit information between various business units and departments.

To maintain relationship or exchange information with the outside parties.

Participants

Employees and Management

Customers, shareholders, investors, clients, general public, suppliers, creditors, etc.

Frequency

High

Comparatively low

Flow

It flows within the organization.

It flows in the vast business environment.

Definition of Internal Communication The communication is said to be internal, when the exchange of information, message, facts, opinions, etc. takes place between the members of the organization or various units of the organization, for business purposes. It can occur between individuals, groups, departments or units. It can be:

 Formal Communication: Communication that passes through predefined channels is formal communication.  Informal Communication: Communication that flows in all directions and that arises out of social and personal needs is informal communication. Internal Communication works to establish and disseminate the objectives of the undertaking, developing plans for accomplishment, organizing the resources in an optimum way. It assists in selecting, training and appraising participants within the organization. It is a business tool which leads and motivates the employees to put their best in the job. Internal Communication uses memo, circulars, staff news letter, fax, notice, minutes on meetings, video conferencing, presentations, seminars, agenda, manuals, etc. as a mode of communication.

Definition of External Communication External Communication can be understood as the sharing of information between the company and any other person or entity from the external environment, i.e. customers, suppliers, investors, clients, dealers, society, government agencies, general public, etc. In general, external communication is formal and largely documented. External Communication determines the way organization connects or disseminates information to the audiences external to business. These have a great impact on the minds of stakeholders, as their opinion about the company, brand and its variants largely depends on it. It focuses on facilitating cooperation with the groups so as to build and maintain good public image through relationships. Advertisements, customer’s feedback material, service calls, press releases, invitations, circulars, price lists manuals, customised reports, etc are some of the methods of external communication.

Key Differences Between Internal and External Communication The differences between internal and external communication can be drawn clearly on the following grounds: 1. Internal Communication refers to the communication which takes place among the participants within the business organization. On the contrary,

external communication is a communication that occurs between the organization and other individuals, groups or organizations. 2. Internal communication can be formal or informal but external communication is mostly formal and highly documented. 3. Internal communication aims at transmission of information between various business units and departments. Conversely, external communication focuses on maintaining relationship or exchanging information with the parties external to the business. 4. The participants of internal communication are employees and the company’s management. As against this, the parties to external communication include customers, shareholders, investors, clients, general public, suppliers, creditors, etc. 5. Both internal and external communication are regular but the frequency of internal communication is relatively higher than that of external commnication. 6. Internal communication flows within the organization, whereas the external communication flows in the vast business environment.

Conclusion All in all, internal and external communication are vital to the business for its effective functioning. The former is used to guide, inform and motivate individuals to work efficiently for the success of the organization. The latter helps in presenting a good image of the business to the public.

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Difference Between Formal and Informal Communication March 27, 2015 By Surbhi S 25 Comments

Someone said correctly “The very attempt of, not to speak, speaks a lot.”Communication plays a crucial role in our life, as people interchange their ideas, information, feelings, opinions by communicating. Formal communication is one that passes through predefined channels of

communication throughout the organization. On the contrary, Informal communication refers to the form of communication which flows in every direction, i.e. it moves freely in the organization. Communication could be verbal – spoken or written, or non-verbal i.e. using sign language, body movements, facial expressions, gestures, eye contact or even with the tone of voice. In an organization, there are two channels of communication – formal communication and informal communication. People often confuse between these two channels, so here we have presented an article which explains the difference between formal and informal communication network.

Content: Formal Communication Vs Informal Communication 1. 2. 3. 4. 5.

Comparison Chart Definition Key Differences Video Conclusion

Comparison Chart BASIS FOR COMPARISON

FORMAL COMMUNICATION

INFORMAL COMMUNICATION

Meaning

A type of verbal communication in which the interchange of information is done through the predefined channels is known as formal communication.

A type of verbal communication in which the interchange of information does not follow any channels i.e. the communication stretches in all directions.

Another Name

Official Communication

Grapevine communication

Reliability

More

Comparatively less

Speed

Slow

Very Fast

BASIS FOR COMPARISON

INFORMAL COMMUNICATION

FORMAL COMMUNICATION

Evidence

As the communication is generally written, documentary evidence is present.

No documentary evidence.

Time Consuming

Yes

No

Advantage

Effective due to timely and systematic flow of information.

Efficient because employees can discuss work related problems, this saves time and cost of the organization.

Disadvantage

Distortion due to long chain of communication.

Spread of rumors

Secrecy

Full secrecy is maintained.

It is difficult to maintain the secrecy.

Flow of Information

Only through predefined channels.

Can move freely.

Definition of Formal Communication The communication in which the flow of information is already defined is termed as Formal Communication. The communication follows a hierarchical chain of command which is established by the organisation itself. In general, this type of communication is used exclusively in the workplace, and the employees are bound to follow it while performing their duties.

Organizational Structure Example: Requests, commands, orders, reports etc. The formal communication is of four types:  Upward or Bottom-up: The communication in which the flow of information goes from subordinate to superior authority.  Downward or Top-down: The communication in which the flow of information goes from superior to subordinate.  Horizontal or Lateral: The communication between two employees of different departments working at the same level.  Crosswise or Diagonal: The communication between the employees of two different departments working at different levels.

Definition of Informal Communication The communication which does not follow any pre-defined channel for the transmission of information is known as informal communication. This type of communication moves freely in all directions, and thus, it is very quick and rapid. In any organization, this type of communication is very natural as people interact with each other about their professional life, personal life, and other matter. Example: Sharing of feelings, casual discussion, gossips, etc.

Key Differences Between Formal and Informal Communication

The following points are substantial, so far as the difference between formal and informal communication is concerned. 1. Formal communication is also known by the name of official communication. Informal Communication is also known by the name of grapevine. 2. In formal communication, the information must follow a chain of command. Conversely, the informal communication can move freely in any direction. 3. In formal communication, full secrecy is maintained, but in the case of informal communication maintenance of secrecy is a very tough task. 4. Formal communication is written, whereas Informal communication is oral. 5. Formal communication is time-consuming as opposed to Informal communication, which is rapid and quick. 6. Formal communication is more reliable than Informal communication. 7. Formal communication is designed by the organization. Informal communication starts itself due to the urge of ‘human to talk’. 8. In formal communication, the documentary evidence is always available. On the other hand, in the case of informal communication, the supporting documents are not available....