Geb exam 1 review PDF

Title Geb exam 1 review
Course Business Communications
Institution Florida State University
Pages 2
File Size 51.7 KB
File Type PDF
Total Downloads 95
Total Views 139

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geb exam 1 review...


Description

Exam 1 Review: 33 questions, MC and T/F: Intro, Chapters 1, 7 & 8 ● ● ● ● ● ●

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Emotional intelligence: capacity to be aware of, control, and express one's emotions ○ Awareness requires emotional intelligence and active listening Society: community with common traditions Culture: characteristic features of existence shared by people in a place or time Creativity: understand life-structures that people build Soft skills: people, social, communication skills, character traits, attitudes, career attributes, social and emotional intelligence Business culture: focused on personal achievement and individualistic success ○ Code switch ○ Workplace alienation ○ Zero-sum game rather than reciprocity Individualism: individual success, norm in the US Collectivism Corporate ladder: advancing in one's career Language is fluid and dynamic Resumes Direct message: unvarnished information, presents main point of a message Indirect message: delivers negative news ○ Buffer: 2-3 neutral sentences about subject matter ○ Explanation ○ Bad news: clear, concise, longer sentences ○ Alternative: positive spin ○ Closing: positive or neutral tone, thanks Routine messages (direct approach): clear content, positive tone, proper form ○ 1st: purpose ○ Middle: explanation/details ○ Closing: positive/neutral closing, action is requested Persuasive messages: ○ Know the product, audience, and desired action ○ AIDA Format ■ Grab attention ■ Introduce and gain interest ■ Create desire with evidence ■ Request action ○ Ethos: authority ○ Logos: logic ○ Pathos: emotion Grammar ○ Hollywood, Florida, ○ On July 1, 1999, ○ Jones’ yard ○ children’s , men’s

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○ Letter m’s that she writes ○ 1960s, ‘60s ○ Proofread from end to beginning Not proficiency, but think about that way you write Be objective Reading is the first step to becoming a good writer, develops empathy Good writing = good negotiating Style: individual voice expressed through diction (word choice) and syntax (word order) Code switching Verbal filters Revision: reexamining overall message for purpose and clarity ○ 1st draft = 10% ○ Look objectively ○ Consider: purpose, wordiness, style and tone, time, compelling, grammar Editing: small grammar, word choice, and word order changes Empathy: fuels connection, perspective taking, recognize emotion in others and communicating that, a choice Sympathy: drives disconnection Logical fallacies: just because an expert says something doesn't mean it is true...


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