Title | Mastering Creativity James Clear |
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Course | Consulting |
Institution | Handelshøyskolen BI |
Pages | 34 |
File Size | 481.6 KB |
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Total Downloads | 3 |
Total Views | 182 |
short essays from James Clear on creativity...
MASTERING CREATIVITY, 1st Edition This guide is free and you are welcome to share it with others. FromJamesClear: Formostofmylife,Ididn'tconsidermyselftobeparticularlycreative.Ididn'tplayamusical instrument(orevenknowhowtoreadmusic).Iwasn'tskilledatdrawingorpainting,orreally anythingthatinvolvedthewords“arts”or“crafts.” Itwasn'tuntilImovedtoScotlandanddecidedtobuyacamerato“takesomepictureswhileI'm overthere”thatIdiscoveredthatcreativitywassomethingthatcouldbedeveloped.Overthe nextyear,Itookmorethan100,000photos. FastforwardtotodayandIpursuecreativetasksallofthetime.EveryMondayandThursday,I publishanewarticleonJamesClear.comanddisplaycreativityasawriter.Occasionally,I'lladd somehanddrawnimagestothosearticles.And,ofcourse,I'mstillbouncingaroundtheworld takingphotosandtryingtotellcompellingstoriesasaphotographer. I'mnotsurewhatyourcreativegoalsare,butIamsurethatyoucanmakeprogresstowards them.IwroteMasteringCreativitytosharethelessonsI'velearnedandtoexpressonesimple truthaboutcreativity:youhavebrillianceinsideofyou,butonlyifyoucanfindthegutsandgrit topullitoutofyourself. Let'sgettoit…
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10 Things This Guide Will Teach You 1.Howtoovercomethementalblocksthatpreventcreativity. 2.Howtobecreative,evenifit'snotnaturalforyou. 3.Howtomaketimeforcreativeworkifyou'rebusy. 4.Howtheworld'sgreatestartistsapproachthetaskofcreating. 5.Howtomakecreatingaconsistenthabit. 6.Whysmartpeopleshouldcreatethings. 7.Onesimpletrickthatmakesiteasiertobecreative. 8.Howtostaymotivatedoverthelongrun. 9.Whyitisimportanttogeneratealotofworktofindyourcreativity. 10.Andmostimportantly,howtomaketheseideasahabitinreallife.
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Table of Contents HowtoFindYourHiddenCreativeGenius
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HowCreativeGeniusesComeUpWithGreatIdeas
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HowtoUncoverYourCreativeTalentbyUsingthe“EqualOddsRule”
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TheMythofCreativeInspiration
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TheDifferenceBetweenProfessionalsandAmateurs
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TheWeirdStrategyDr.SeussUsedtoCreateHisGreatestWork
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HowtoBeMotivatedtoCreateConsistently
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SmartPeopleShouldCreateThings
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TheNextStep:WheretoGoFromHere
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Sources
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How to Find Your Hidden Creative Genius ThereisainterestingstoryabouthowPabloPicasso,thefamousSpanishartist,developedthe abilitytoproduceremarkableworkinjustminutes. Asthestorygoes,Picassowaswalkingthoughthemarketonedaywhenawomanspottedhim. Shestoppedtheartist,pulledoutapieceofpaperandsaid,“Mr.Picasso,Iamafanofyour work.Please,couldyoudoalittledrawingforme?” Picassosmiledandquicklydrewasmall,butbeautifulpieceofartonthepaper.Then,he handedthepaperbacktohersaying,“Thatwillbeonemilliondollars.” “ButMr.Picasso,”thewomansaid.“Itonlytookyouthirtysecondstodrawthislittle masterpiece.” “Mygoodwoman,”Picassosaid,“Ittookmethirtyyearstodrawthatmasterpieceinthirty seconds.”[1] Picassoisn’ttheonlybrilliantcreativewhoworkedfordecadestomasterhiscraft.Hisjourneyis typicalofmanycreativegeniuses.Evenpeopleofconsiderabletalentrarelyproduceincredible workbeforedecadesofpractice. Let’stalkaboutwhythatis,andevenmoreimportant,howyoucanrevealyourowncreative genius.
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How Creative Geniuses Come Up With Great Ideas In2002,MarkusZusaksatdowntowriteabook. Hebeganbymappingoutthebeginningandtheendofthestory.Then,hestartedlistingout chapterheadings,pagesofthem.Somemadeitintothefinalstory,manywerecut. WhenZusakbegantowriteoutthestoryitself,hetriednarratingitfromtheperspectiveof Death.Itdidn’tcomeoutthewayhewanted. Herewrotethebook,thistimethroughthemaincharacter’seyes.Again,somethingwasoff. Hetriedwritingitfromanoutsider’sperspective.Stillnogood. Hetriedpresenttense.Hetriedpasttense.Nothing.Thetextdidn’tflow. Herevised.Hechanged.Heedited.Byhisownestimation,Zusakrewrotethefirstpartofthe book150to200times.Intheend,hewentbacktohisoriginalchoiceandwroteitfromthe perspectiveofDeath.Thistime—the200thtime—itfeltright.Whenallwassaidanddoneithad takenZusakthreeyearstowritehisnovel.HecalleditTheBookThief. Inaninterviewafterhisbookwasfinallyreleased,Zusaksaid,“Inthreeyears,Imusthavefailed overathousandtimes,buteachfailurebroughtmeclosertowhatIneededtowrite,andforthat, I’mgrateful.”[2]
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Thebookexplodedinpopularity.ItstayedontheNewYorkTimesbestsellerlistforover230 weeks.Itsold8millioncopies.Itwastranslatedinto40languages.Afewyearslater,Hollywood camecallingandturnedTheBookThief intoamajormotionpicture.
The Simple Secret to Having Good Luck Weoftenthinkthatblockbustersuccessesareluck.Maybeit’seasiertoexplainsuccessthat way—asachancehappening,afortunateoutlier.Nodoubt,thereisalwayssomeelementofluck involvedineverysuccessstory. ButMarkusZusakisproofthatifyoureviseyourwork200times—ifyoufind200waysto reinventyourself,togetbetteratyourcraft—thenluckseemstohaveawayoffindingyou. Howdocreativegeniusescomeupswithgreatideas?Theyworkandeditandrewriteandretry andpullouttheirgeniusthroughsheerforceofwillandperseverance.Theyearnthechanceto beluckybecausetheykeepshowingup. InherDartmouthCommencementAddress,ShondaRimessharesastrategythatechoesZusak’s approach… Dreamsdonotcometruejustbecauseyoudreamthem.It’shardworkthat makesthingshappen.It’shardworkthatcreateschange… Ditchthedreamandbeadoer,notadreamer. Maybeyouknowexactlywhatitisyoudreamofbeing,ormaybeyou’re paralyzedbecauseyouhavenoideawhatyourpassionis.Thetruthis,it
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doesn’tmatter.Youdon’thavetoknow.Youjusthavetokeepmovingforward. Youjusthavetokeepdoingsomething,seizingthenextopportunity,staying opentotryingsomethingnew.Itdoesn’thavetofityourvisionoftheperfect jobortheperfectlife.Perfectisboringanddreamsarenotreal.Just…do. Soyouthink,“IwishIcouldtravel.”Great.Sellyourcrappycar,buyatickettoBangkok,andgo. Rightnow.I’mserious.Youwanttobeawriter?Awriterissomeonewhowriteseveryday,so startwriting.
How Creativity Works Weallhavesometypeofcreativegeniusinsideofus.Theonlywaytoreleaseitistoworkonit. Nosingleactwilluncovermorecreativepowersthanforcingyourselftocreateconsistently.For MarkusZusakthatmeantwritingandrewriting200times.Foryou,itmightmeansinginga songoverandoveruntilitsoundsright.Orprogrammingapieceofsoftwareuntilallthebugs areout,takingportraitsofyourfriendsuntilthelightingisperfect,orcaringforthecustomers youserveuntilyouknowthembetterthantheyknowthemselves.Youcanmakeanyjobawork ofartifyouputtherightenergyintoit. Howdocreativegeniusescomeupwithgreatideas?Theyworkhardatit.
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How to Uncover Your Creative Talent by Using the “Equal Odds Rule” PaulErdoswasastrangeman.Helivedoutoftwosuitcases,neverlearnedhowtocookhisown meals,workedupto19hoursperday,tookamphetaminesdailyandwashedthemdownwith caffeine,andgaveawaynearlyallofthemoneythatheearned.[3] Erdoswasalsothemostprolificmathematicianofthe20thcentury.Hewroteorcoauthored over1,500mathematicalarticlesduringhiscareerandpartneredwithover500different collaborators.Asyouwouldexpect,hiscontributionstomathematicsweresignificant. Erdossolvedavarietyofdifficultproblems.Heworkedoutaprooffortheprimenumber theorem.HeledthedevelopmentofRamseytheory.Hediscoveredtheproofforadifficult mathematicalriddleknownasBertrand’spostulate.Longstoryshort,Erdoswasgood.He workedhistailoffandadvancedthefieldofmathematicsbecauseofit. Andyet,doyouknowwhatbecameofthevastmajorityofhis1,500articlesandpapers? Nothing.Theyarelonggone.Forgotten.Tuckedawayinthearchivesofanoldresearchjournal orfiledintoaboxatthebottomofsomemathlover’scloset.AndthatiswhythestoryofPaul ErdosisperhapsthebestexampleofwhatisknownastheEqualOddsRule. Let’stalkaboutwhatthisrulemeansandhowitcanhelpyouuncoveryourcreativetalent.
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The Equal Odds Rule In1977,aHarvardtrainedpsychologistnamedKeithSimonton,developedatheorythathe calledtheEqualOddsRule. “TheEqualOddsRulesaysthattheaveragepublicationofanyparticularscientistdoesnothave anystatisticallydifferentchanceofhavingmoreofanimpactthananyotherscientist’saverage publication.”[4]Inotherwords,anygivenscientistisequallylikelytocreateagamechanging pieceofworkastheyaretocreatesomethingaveragethatisquicklyforgotten. Translatedtotheworldatlarge:Youcan’tpredictyourownsuccess.Scientists,artists, inventors,writers,entrepreneurs,andworkersofalltypesareequallylikelytoproduceauseless projectastheyaretoproduceanimportantone. IfyoubelievetheEqualOddsRule,thenthenaturalconclusionisthatyou’replayinganumbers game.Becauseyoucan’tpredictyoursuccess,thebeststrategyistoproduceasmuchworkas possible,whichwillprovidemoreopportunitiestohitthebullseyeandcreatesomething meaningful.[5] I’veseentheEqualOddsRuleatplayinmyownworkeachmonth.Iwritenewarticlesevery MondayandThursday.IknowthatifIwriteanewarticleeveryMondayandThursday,then thatwillbeabout8or9articlespermonthonaverage.AndifIwrite8or9articlespermonth, then2or3ofthemwillbedecent. Which2or3willbewinners?Ihavenoidea. Afterstickingtothisscheduleforalmosttwoyears,ithasbecomeverycleartomethatIama ratherterriblejudgeofmyownwork.AllIcandoistrymybesteachtime,committodoinga
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volumeofwork,andtrustifIstickwiththeprocessthensomethingusefulwillfindit’swayfrom myhandstothekeyboard.
The Willingness to Create Garbage PaulErdosknewsomethingthatallgreatcreatorseventuallydiscover:Creativegeniusonly revealsitselfafteryou’veshownupenoughtimestogettheaverageideasoutoftheway.Time aftertime,problemafterproblem,Erdoskeptworkingonhiscraft.1,500paperslater,itturns outhehadsomeprettygoodideas. Ifyouwanttoextractyourcreativegeniusandmakeadifference,thenembracingideabehind theEqualOddsRuleisausefulstrategy.Sometimesyou’llcreatesomethinggood.Sometimes you’llcreatesomethinguseless.Butnomatterwhat,youshouldalwaysbecreating. Ifyouwanttomakeamasterpiece,youhavetobewillingtocreatealittlegarbagealongtheway.
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The Myth of Creative Inspiration FranzKafkaisconsideredoneofthemostcreativeandinfluentialwritersofthe20thcentury, butheactuallyspentmostofhistimeworkingasalawyerfortheWorkersAccidentInsurance Institute.HowdidKafkaproducesuchfantasticcreativeworkswhileholdingdownhisdayjob? Bystickingtoastrictschedule. Hewouldgotohisjobfrom8:30AMto2:30PM,eatlunchandthentakealongnapuntil7:30 PM,exerciseandeatdinnerwithhisfamilyintheevening,andthenbeginwritingat11PMfora fewhourseachnightbeforegoingtobedanddoingitalloveragain. Kafkaishardlyuniqueinhiscommitmenttoaschedule.AsMasonCurreynotesinhispopular book,DailyRituals:HowArtistsWork,manyoftheworld’sgreatartistsfollowaconsistent schedule. MayaAngelourentedalocalhotelroomandwenttheretowrite.Shearrivedat6:30AM, wroteuntil2PM,andthenwenthometodosomeediting.Sheneversleptatthehotel. PulitzerPrizewinnerMichaelChabonwritesfivenightsperweekfrom10PMto3AM. HarukiMurakamiwakesupat4AM,writesforfivehours,andthengoesforarun. Theworkoftopcreativesisn’tdependentuponmotivationorinspiration,butratheritfollowsa consistentpatternandroutine.It’sthemasteringofdailyhabitsthatleadstocreativesuccess, notsomemythicalsparkofgenius.
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Here’swhy…
Daily Routines WilliamJames,thefamouspsychologist,isnotedforsayingthathabitsandschedulesare importantbecausethey“freeourmindstoadvancetoreallyinterestingfieldsofaction.” AnarticleinTheGuardianagreedbysaying,“Ifyouwasteresourcestryingtodecidewhenor wheretowork,you’llimpedeyourcapacitytodothework.”Andthereareplentyofresearch studiesonwillpowerandmotivationtobackupthatstatement. Inotherwords,ifyou’reseriousaboutcreatingsomethingcompelling,youneedtostopwaiting formotivationandinspirationtostrikeyouandsimplysetaschedulefordoingworkona consistentbasis.Ofcourse,that’seasytosay,butmuchhardertodoinpractice. Here’sonewayofthinkingaboutschedulesthatmayhelp…
Permission to Create Junk Weightliftingoffersagoodmetaphorforschedulingcreativework. Ican’tpredictwhetherornotI’llsetaPR(personalrecord)beforeIgotothegym.Infact,there willbemanydayswhenI’llhaveabelowaverageworkout.Eventually,Ifiguredoutthatthose belowaveragedayswerejustpartoftheprocess.Theonlywaytoactuallyliftbiggerweightswas
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tocontinuallyshowupeveryMonday,Wednesday,andFriday—regardlessofwhetherany individualworkoutwasgoodorbad. Creativeworkisnodifferentthantraininginthegym.Youcan’tselectivelychooseyourbest momentsandonlyworkonthedayswhenyouhavegreatideas.Theonlywaytounveilthegreat ideasinsideofyouistogothroughavolumeofwork,putinyourrepetitions,andshowupover andoveragain. Obviously,doingsomethingbelowaverageisneverthegoal.Butyouhavetogiveyourself permissiontogrindthroughtheoccasionaldaysofbelowaverageworkbecauseit’sthepriceyou havetopaytogettoexcellentwork. Ifyou’reanythinglikeme,youhatecreatingsomethingthatisn’texcellent.It’seasytostart judgingyourworkandconvinceyourselftonotsharesomething,notpublishsomething,and notshipsomethingbecause“thisisn’tgoodenoughyet.” Butthealternativeisevenworse:ifyoudon’thaveascheduleforcingyoutodeliver,thenit’s reallyeasytoavoiddoingtheworkatall.Theonlywaytobeconsistentenoughtomakea masterpieceistogiveyourselfpermissiontocreatejunkalongtheway.
The Schedule is the System Duringaconversationaboutwriting,myfriendSarahPecklookedatmeandsaid,“Alotof peoplenevergetaroundtowritingbecausetheyarealwayswonderingwhentheyaregoingto writenext.”
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Youcouldsaythesamethingaboutworkingout,startingabusiness,creatingart,andbuilding mosthabits.Thescheduleisthesystemthatmakesyourgoalsareality.Ifyoudon’tseta scheduleforyourself,thenyouronlyoptionistorelyonmotivation. ●
Ifyourworkoutdoesn’thaveatimewhenitusuallyoccurs,theneachdayyou’llwakeup thinking,“IhopeIfeelmotivatedtoexercisetoday.”
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Ifyourbusinessdoesn’thaveasystemformarketing,thenyou’llshowupatwork crossingyourfingersthatyou’llfindawaytogetthewordout(inadditiontoeverything elseyouhavetodo).
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Ifyoudon’thaveatimeblocktowriteeveryweek,thenyou’llfindyourselfsayingthings like,“Ijustneedtofindthewillpowertodoit.”
Stopwaitingformotivationorinspirationtostrikeyouandsetascheduleforyourhabits.
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The Difference Between Professionals and Amateurs Lastsummer,IwasspeakingwithamannamedToddHenry.Toddisasuccessfulauthorand doesagreatjobofputtingoutvaluableworkonaconsistentbasis. I,ontheotherhand,doaremarkablejobofputtingoutquestionableworkonaninconsistent basis.IstartedtoexplainthistoTodd… “Todd,whatdoyouthinkaboutwritingonlywhenyoufeelmotivated?IfeellikeIalwaysdomy bestworkwhenIgetasparkofcreativityorinspiration,butthatonlyhappenseverynowand then.I’mprettymuchonlywritingwhenIfeellikeit,whichmeansI’minconsistent.ButifI writeallthetime,thenI’mnotcreatingmybestwork.” “That’scool,”Toddreplied.“IonlywritewhenI’mmotivatedtoo.Ijusthappenedtobe motivatedeverydayat8am.”
The Difference Between Professionals and Amateurs Itdoesn’tmatterwhatyouaretryingtobecomebetterat,ifyouonlydotheworkwhenyou’re motivated,thenyou’llneverbeconsistentenoughtobecomeaprofessional.
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Theabilitytoshowupeveryday,sticktotheschedule,anddothework—especiallywhenyou don’tfeellikeit—issovaluablethatitisliterallyallyouneedtobecomebetter99%ofthetime. I’veseenthisinmyownexperiences… WhenIdon’tmissworkouts,Igetinthebestshapeofmylife.WhenIwriteeveryweek,I becomeabetterwriter.WhenItravelandtakemycameraouteveryday,Itakebetterphotos. It’ssimpleandpowerful.Butwhyisitsodifficult?
The Pain of Being A Pro Approachingyourgoals—whatevertheyare—withtheattitudeofaprofessionalisn’teasy.In fact,beingaproispainful. Thesimplefactofthematteristhatmostofthetimeweareinconsistent.Wehavegoalsthatwe wouldliketoachieveanddreamsthatwewouldliketofulfill,butweonlyworktowardsthem occasionally;whenwefeelinspiredormotivatedorwhenlifeallowsustodoso.It’sjusteasier thatway. ...