Southwest Airlines uses Herzberg two factory theory for motivating its employees PDF

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Southwest Airlines uses Herzberg two factory theory for motivating its employees. It focuses on employee satisfaction at work, making work a place where employees can have fun, rather than think of work as a robotic mechanical routine. Southwest Airlines uses seven elements in employee motivation. These seven elements are strong values that come from both the organization and the employees; the second element is the philosophy of employees come first. It is a part of their mission statement. Southwest airlines values its employees and take care of their wellbeing. The third element is rewards and recognition. Fourth element is organization's mission. It is accepted and practiced by employees throughout the organization. Fifth element is hiring process, in the sense that it hires only the best candidates for each position. The sixth element is distributed leadership. It develops leaders throughout the company. Employees are trained to be leaders at every level in the company. The seventh element is performance management. Southwest airlines puts a lot of emphasis on dedication and hard work. Employees know that they have to work hard and keep the customers happy. This motivational approach has helped the company grow financially. It has been consistently rated among the 10 most admired companies by the Fortune magazine....