Survey for kid\'s teeth health PDF

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Summary

A marketing survey questionnaire about the kid's dental health product...

Description

Interview Guide: 1. 2. 3. 4. 5.

Can you introduce yourself(age, profession, nationality) and your children? What do you know about the good practices of brushing teeth? What do you know about good tooth brushing practices for kids? Do they brush their teeth independently? What’s the procedure you follow when you teach your kids to brush the teeth? 1. 2. 3. 4.

6. 6. 6. 6. 6. 6. 6. 6. 6. 6. 6. 6. 6. 6. 6. 6. 6. 6. 6. 6. 6. 6. 6. 6.

How often do they brush their teeth? How long do they brush their teeth for (on average?) How do you time the length of the brushing time? What method they use for brushing their teeth?

How does your kid feel about brushing their teeth currently? How did you teach your kids to brush their teeth? How do you motivate your kids to brush their teeth regularly? How do you educate your kids on the importance of good teeth hygiene? What are the easiest things to teach your kids concerning the brushing? What are the most difficult to teach your kids concerning the brushing? Did your children ever had any tooth problems? If so, which ones? What was the cause and how did you treat it? How important it is for you to take care of your children teeth and why? Do your children like brushing teeth? what makes you believe that? What are factors you pay attention to upon purchasing this equipment? (price, brand etc)? Where do you purchase your tooth brushing equipment? What brand of toothbrush, toothpaste, other products are you using right now? Are you using an electric toothbrush or a manual toothbrush? Why? What other tooth care brands do you know? Why are you using this particular toothbrush, toothpaste? Have you ever changed tooth brush/tooth paste brands? Why? What influences you mostly when buying a toothbrush and toothpaste for your kids? How much are you willing to pay for a toothbrush/toothpaste? Do you think that the dental products help educating your kids on good practices of brushing their teeth and good mouth hygiene? Where do you think your kid learns about proper teeth hygiene and good practices on tooth brushing? Do you have any ideas on where kids could learn more about dental health? What do you think about branded toothbrushes/toothpaste? Do you think this motivates your kids to brush their teeth more often? Would you consider purchasing a more interactive toothbrush with lights and sound that helps educating your children on good mouth hygiene during the

brushing of their teeth?(describe the product, sound encourage them to brush their teeth on time and give them hint to brush their teeth in the right way) 6. What are your thoughts on this type of toothbrush? 6. How much are you willing to pay for this type of toothbrush? 6. How do you think oral care for kids will evolve in the future? Thanks for your time and consideration with answering our questions for this research project. Thanks will surely help us with the further development.

Summarize results of interview in 3 to 5 slides per group (who you interviewed, how you interview eg/ phone, face to face, duration, results of the interviews, observations, list of pharmacies how products are displayed compared with the competitors, main satisfactions, needs, insights and ideas.)...