Mayang FS - feasibility study (incomplete) chapter 1,2,3 and etc etc hhgfdfdfdfddfgdfssdfg PDF

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feasibility study (incomplete) chapter 1,2,3 and etc etc hhgfdfdfdfddfgdfssdfg...

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CHAPTER 1

EXECUTIVE SUMMARY

NAMEOF THE BUSINESS SWEET BUKO JAM

TYPE OF BUSINESS ORGANIZATION The partners decided to form a general partnership organization.It is owned by thirteen individuals who agreed to contribute money equally to form a joint venture. The partners agrees to contribute Php 7,000.00 pesos each to start the business operation. All partners of Sweet Buko Jam enter into partnership through a written agreement that covers all terms of the parties’ business relationship. LOCATION OF THE BUSINESS The proposed business will be located at Poblacion 1, Villanueva, Misamis Oriental. The proponents of the study assure that this business will accurately lead to the demand of the probable customer through the given location. MARKETING STRATEGY We can promote our coconut jam in a positive manner with the aid of using enhancing product best and production and conveying the price of our product. The company will used flyers or post it in fb page for easy to communication and to catch the attention of the customers or consumer at affordable price. Having good communication with the customer should be established. Sign contracts with the popularity of famous spokespersons to offer clients with the first-rate best products or sell via online sales. In this business, we are hoping to sell and distribute our products via online sites or a radio station advertisement will be a big help in promoting the business.

FINANCIAL FEASIBILTY The proposed business requires an estimated initial investment of Php 70,000.00 pesos which is an initial investment per partner is Php 7,000.00. It will be raised through the individual capability and knowledge of the proponents. Financial resources will be used to initiate and implement the project, expertise to carry out financial requirement in the course of operation. SOCIO ECONOMIC FEASIBILTY Sweet Buko Jam is committed to provide a good quality. It has the perfect texture that spreads easily and has affordable price to its potential customers. The business is to offer a healthy and good taste of the costumer. It has a goal to gain profit and serve the need and wants of our costumer. This business will help stimulate economic growth by providing employment opportunities to people who may not be employed and has a goal to give contribute to the community.

BUSINESS AND ITS SCOPE HISTORICAL BACKGROUND Most of the consumers nowadays are known in buying preserves and they might never outgrow of it. We, Filipinos, are very fond of sweet spreads or homemade fruit preserves with long-term storage and higher quality but healthy diets are still into it. They are generally health-conscious. This is the reason why some local companies are creating different preserves and jams. As related products when we speak of the word jam, strawberry jam is one of the first thing that comes in our mind, and pineapple jam as well. They are considered fruit jams or sweet spreads, yes, when it comes to taste, they really have a delightful one, but do they really provide enough nutrients for the body? This is one of the questions why the proponents come up with an idea of manufacturing another kind of jam. Jam is a thick mixture of fruit

pectin, and sugar that is boiled gently but quickly until the fruit is soft and has an organic shape, yet is still thick enough that t spreads easily and can form a blob. In addition to being a spread, jams are also good for fillings. It is one of the fastest and easiest things to make. Coconut fruit/Buko is our product’s main ingredient is the fourth most cultivated vegetable in the world. They grow naturally in tropical climates, but you can also plant one at home. Whether you plan to grow your coconut tree outside or as a houseplant, it's an easy process that will produce a charming addition to any yard or home. Promoting a healthy and convenient way of eating bread with flavorful spread by introducing our very own Buko Jam to the public consumers would also benefit not just the consumers with the health nutrition content it has but also helps the Filipino farming industries in the country as well. Philippine coconut jam is known as matamís sa báo (also matamís na báo or minatamís na báo, among other names). The names literally mean "sweetened coconut". It is different from other Southeast Asian versions in that it uses coconut cream (kakang gata, the first and second press of grated coconut meat) and cane sugar extract or molasses (treacle). It also does not use eggs and thus is more like syrup rather than custard. It is often eaten on toast or pandesal or used as a filling for pan de coco. When it is mixed with ground glutinous rice paste, it becomes a popular dessert known as kalamay.

BUSINESS PROFILE Business Name: Sweet Buko Jam Head Office Address: Poblacion 1, Villanueva Misamis Oriental Phone Number: 09531469517 Website Address: https://m.facebook.com/Sweet-Buko-Jam100640982414891/?ref=bookmarks Company Status: Active

Contact Information of the person in charge: Abales, Mairi Jay A. (0953-146-9517) [email protected]

BUSINESS LOGO

VISION

While providing the market with the highest possible level of consumer value and quality growth, we aim to increase our product lines and global presence in adherence to the international standards in Food Manufacturing. MISSION Our mission is to keep our life-long promise to the Filipino people and beyond- to continuously serve every household with quality food products while providing value for money. GOALS To provide high quality food and beverages. To provide friendly and welcoming atmosphere. To provide professional, hygienic, and attentive service. To impart value for money.

LOCATION/BUSINESS MAP

The red line indicates where is Poblacion 1 Villanueva Misamis Oriental is.

LAYOUT/BUSINESS PLAN

PROPOSED BUSINESS PERSPECTIVE “The Sweet Buko Jam is concerned about the health of customers and is increasingly putting nutrition at the center of the plate. 1. Recruitment planning It is where the vacant positions are analyzed and described. It includes job specifications and its nature. The potential employee should be qualified, experienced with capability to take responsibilities required to achieve the objectives of the organization. 2. Strategy development This is on how or which strategy to adopt for recruiting the potential employee for the organization.

3. Searching

Once the line manager verifies and permits the existence of the vacancy, the search for potential employee starts. 4. Screening It is where the process of filtering the applications of the potential employee for further selection process. 5. Evaluation and Control The effectiveness and the validity of the process and methods are assessed. Selection/Hiring of workers 1. Preliminary interview There is an initial meeting to gather basic information about how an applicant's goals, skills and qualifications can benefit a company's needs 2. Receiving applications Once the individual qualifies the preliminary interview he is required to fill in the application form in the prescribed format. This application contains the candidate data such as age, qualification, experience, etc. This information helps the interviewer to get the fair idea about the candidate and formulate questions to get more information about him. 3. Screening applications Once the applications are received, these are screened by the screening committee, who then prepare a list of those applicants whom they find suitable for the interviews. The shortlisting criteria could be the age, sex, qualification, experience of an individual. Once the list is prepared, the qualified candidates are called for the interview either through a registered mail or emails. 4. Employment tests In order to check the mental ability and skill set of an individual, several tests are conducted. Such as intelligence tests,

aptitude tests, interest tests, psychological tests, personality tests, etc. These tests are conducted to judge the suitability of the candidate for the job. 5. Employment interview The one on one session with the candidate is conducted to gain more insights about him. Here, the interviewer asks questions from the applicant to discover more about him and to give him the accurate picture of the kind of a job he is required to perform. 6. Checking references a. Define the role the business is hiring for b. Find your candidate c. Report the new hire to the state employment agency d. Obtain workers’ compensation insurance e. Choose payroll method

Business Policies We’ve developed these policies and rules at SWEET BUKO JAM to create a good working environment for us. Therefore, you are responsible for closely observing these policies and rules. The following are as follows; 1. Dishonesty or discourtesy. 2. Fighting, threatening bodily injury to another employee or guest. 3. Verbal or physical confrontation with another employee or with a guest. 4. Violation of drug or alcohol policy. 5. Having a firearm or weapon on the premises except where permitted by law.

6. Smoking anywhere on Sweet Buko Jam property. 7. Violation of Food Safety Policies and Procedures. 8. Failure to follow hand-washing and sanitizing procedures. 9. Serving, eating or taking food that has expired. 10. Failure to ensure product is cooked to standards. Not adhering to prescribed security, safety or health procedures.

BUSINESS PROCESS/BUSINESS FLOW

Sweetened coconut or Buko Jam is very easy to make. All you need are coconut cream, brown sugar, and patience. Yes, patience, as it takes a good few hours of gentle simmer to bring the sweetened coconut milk to the desired soft ball stage. But don’t let this deter you! If you use a non-stick pan and set your heat at the lowest setting, you don’t really need to man the stove other than occasional stir here and there during the early stage. Commercial coconut jams are readily available at most supermarkets, but trust me, nothing beats the joy of homemade. You get pure coconut goodness with no added preservatives!

Instructions 1. In a non-stick sauce pan over medium heat, combine coconut cream and brown sugar. Bring to a boil, stirring frequently until sugar is dissolved and mixture is well-blended. 2. When mixture has come to a boil, promptly reduce heat to low and continue to cook, stirring frequently, until color darkens and mixture is very thick but spreadable. 3. Transfer jam to clean jars.

BUSINESS FLOW

C L E A N IN G AN D P R E PA R IN G O F THE IN G R E D IE N TS AND M AT E R IA L S

C O O K IN G O F B U KO JA M

TRAN SFERI N G T O JA R AN D A D D IN G PA C K A G IN G

C O O L IN G O F JA M...