Wgu Qrt2 Ebusiness Qrt Task 21 PDF

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QRT Task 2 A1. Web commerce Solutions. Liven King residences its menu as well as a shopping cart for gathering orders. Payments are taken online through a company called Eat24. When clicking on checkout from Spice King’s site, customers are routed to Eat24’s secure site where they simply enter their payment information. Payments can be made via several payment types, including cash at delivery. Eat24 secures private payment information encrypting it with a SSL certificate. Eat 24 acts as a local restaurant directory of sorts. It boasts a pool of thousands of sellers who have delivery, pick-up, and catering. Consumers enter all their location data and this shows eating places in that town. From there you are able to enter more complex search products such as range, type of dishes, price range, eating places with vouchers, and more. Eat24 processes obligations for the firms for free. These types of payments could be made by means of Visa, Master card, PayPal, CashCoupon, Amex, Discover, or even cash. Eat24 articles restaurant’s menus, business hours, and the like. Spice King will not only benefit from Eat24’s online ordering and payment system, but can take advantage of the free Online Marketing and Advertising, SEO - Search Engine Optimization, Menu Listing and Prices Update, Web Site Creation, Logo Design and Creation, Clients' surveys and Evaluations, Online Coupon and Campaign, Engine Submitter, Per Click, and 24/7 Live Support. Eat24 charges Liven King a great ordering price for every purchase placed, charged monthly. This can be crucial to small businesses like Liven King since if there is zero order, there is not any fee. There is not any contract for this kind of service possibly so Spice King can cancel in the event that needed. By using Eat24, Spice King will pay one monthly bill and does not have to worry about making individually to other companies: Visa, Mastercard, etc . Eat 24 benefits from this type of business because they can advertise several companies with each other and yield higher results than just 1 company. Processing so many repayments for different firms allows Take in 24 to pay a reduced rate for the credit card companies. Take in 24 as well increases their probabilities of receiving web based orders as a result of diversity of options available. Eat24 also causes money in the pay per click celebrate for each of its consumers. A2. Search engine optimisation. When I searched “Indian Foodstuff Renton, WA” in Google, Spice King was the third on the list. Second to Naan and Curry and Pabla Indian Cuisine. When searching “catered indian cuisine renton, wa”, Spice Ruler was in the top 5. Pabla was additional down on that list and Curry Package didn’t turn up at all. Bing, Dogpile, Webcrawler, and Google all created similar results. This website is very well indexed although improving the site’s articles itself can assist in bots sent by simply sites to look for and index Spike King’s site for additional local benefits. White Hat SEO is ideal with these natural means of searching sites and does not make use of spam or other intrusive sites which can be deemed unethical by a few. Especially with the international model on the site too. No search engine showed Increase King the moment any item inside the menu or perhaps catering had been typed in the Punjabi dialect. Meta info tags and keywords inside the content and effective Web addresses allow web scutters to boost searches and increase wonder to the web page. Each site should be completely unique and work with different phrasing to describe each. Google uses meta data descriptions to display pages, staying away from duplicate information on each web page will increase the site’s likelihood of showing up more frequently. This site also uses Google Adwords Express and Google Maps which usually helps because of the restaurant’s area inside the grocery mart. Google Analytics is usually free and can help Essence King get critical info on its SEO. Meta tags will likewise assist networking communities like Fb, Pinterest, etc . Spice Ruler can also increase the SEO with the addition of a weblog which in the event updated frequently, will provide clients with refreshing content and will also allow clients to ask concerns and leave comments. Returning to the whole “can’t fix it if you don’t know it’s broken” concept. “The interactivity with the blog

likewise adds benefit to the web page and can could also increase the likelihood of prospective buyers social bookmarking that and posting it their very own social networks. ” (http://sixrevisions.com/web_design/improve-seo-website-design/). Essence King also needs to check their site for increased code. Not only does this lessen the search engine crawlers to sift through the information, it also makes for longer masse times and may impact customer’s willingness to stay on the site. A3. International Factors. The targeted market of Spice Master is made up of local buyers of Of india Punjab respectable who speak the Punjabi language. A number of the employees speak the same words which makes buyers feel even more welcome. The physical idea in the restaurant is also depending on India. Having an international aspect of the site can give customers a little “taste” of what the restaurant is like. The internet site should have a worldwide atmosphere and also the inside of the restaurant. Menu products should be listed in Uk as well as developed in the Gurumukhi script, the required language for the state. The web page currently presents a play-back of Of india music invisible at the bottom for the page. To appeal for the ambiance for the food provided and the Punjabi customer base, the background music should be in the background immediately. Spice California king is to track into the community Indian traditions sites including www.seattleindia.com or perhaps http://mycity.sulekha.com. These sites have links to Indian grocery stores, day cares, movie theaters, travel agents, and along with many more, restaurants. These businesses are focused on our target market. Customers who speak Punjabi tend to start at these sites to find what they need almost as much as search engines. The client who definitely feels comfortable with areas that speak their terminology other than The english language or wish authentic American indian Cuisine will probably be pointed to Spice California king from a site they know and trust. Customers come to Spice King intended for the Indian theme: food, music, and atmosphere. Focus on the customer and the international appeal of Indian music will positively increase the restaurant’s reputation in Indian culture. Indian music and language coupled with the culture of Indian colors on the page will give a more familiar and comfortable feel. Marketing to the culture of India will allow customers to see the company in a more favorable light and recommend the restaurant because employees strive to show compassion for the customers within the local community.

A4. Customer Relationship Management. No matter how good the food tastes or how great the place looks, nothing halts customers from coming back like bad customer service. This is even truer in a restaurant with international culture. This concept doesn’t disappear because the world becomes more technically. Providing superb customer service employing internet technology is just more difficult. Customer Marriage Management (CRM) is important to build, maintain, and strengthen contacts with customers when they are not in the restaurant. I recommend Spike King uses Zoho CRM. Zoho automates day to day activities taking visitor day into its database and becomes leads in sales associates with consumers based on personalized time and circumstance based approaches. Spice Full can use all their knowledge of all their customer base to develop their own personalized workflows. User profiles can be intended for customers and customized deals sent to these people via email for example. Zoho provides revenue forecasting system as well. Foretelling of sales might prove specifically helpful mainly because Spice Full increases all their online orders placed and wedding caterers. Zoho uses predictive styles, historical examination, and fads. Forecasting revenue will allow the corporation to forecast workload and employee requirements. Being able to approximate the amount of products needed is usually pretty important need for a small company like Essence King.

Zoho Content Supervisor integrates accounts history, crucial contacts, client communications, email integration, reviews and dashboards, and inner account conversations all in one place. Zoho can assist integrate with Spice Kings site to customize the shoppers experience depending on their earlier visits. Discount coupons, specialized adverts, and internet site highlights can transform with every single customer. Based upon the customer’s visit inside the site, Zoho can help plan to those buyers, sending discounts or pointers via email to bring buyers back. Over the internet support is usually offered by Zoho. If buyers cruising the web page have concerns or questions, they can call up or talk to a live online support person. This might be helpful in the case Eat twenty four is straight down or the buyer likes what they see nonetheless just does not want to complete the order via the internet. They can call up 24/7 and place a future providing order. Zoho has a 2-week free trial. Following the trial this costs the business about three hundred a year compared to some others like Salesforce. com which costs about $1600 a year. The free trial is known as a way for the two Spice California king and Zoho to body the goals and evaluate if the services will be right for the restaurant. Even though I recommend the Enterprise alternative for Essence King, you will find other accounts it can invest in Zoho. Additionally there is a free bank account which comes only with Lead Operations, Accounts and Contacts, Qualified prospects, Social CUSTOMER RELATIONSHIP MANAGEMENT with Facebook . com, LinkedIn, and Twitter, World wide web Forms, Builder API, Cell Access, 5000 Records. Work references. Zoho CUSTOMER RELATIONSHIP MANAGEMENT (2013). Site. http://www.zoho.com Piquancy King (2013). Homepage. www.spicekingrenton.com Seattle India. (2013). Site. www.seattleindia.com My own City. (2013). Homepage. http://mycity.sulekha.com...