Title | CMST 342 Class Notes - Joe E. Lybarger CMST 342 (002): Survey of Organizational Communication Spring |
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Author | Hayden Hall |
Course | Principles and History of Journalism and Media |
Institution | The University of Tennessee |
Pages | 6 |
File Size | 95.9 KB |
File Type | |
Total Downloads | 61 |
Total Views | 138 |
Joe E. Lybarger
CMST 342 (002): Survey of Organizational Communication Spring 2019...
Cmst 342: organizational communication What is org com? o Organizing a group of individuals to complete a task or agreed upon goal The way it’s studied is relatively new o One of the fastest growing disciplines in communications studies o Com studies is new, started around 1980’s
Ptah-hotep:
Rhetoric
4th century BC, Aristotle
The Prince
2700- 2600 BC, Oldest surviving piece of literary work
16th century, Machiavelli, upward communication
Robert Owen
Little cube of wood: white=excellent, yellow=good, blue=indifferent, black=bad
1813 essay: “workforce is system composed of many parts”
Dale Carnegie: how to win friends and influence people 1926
Human relations in modern business manifesto 1949 “magna carta of human relations”
Keith Davis
1952, first PhD addressed to topic of industrial communication “Channels of Personal Communication
“Year of Crystallization”
The Machine Metaphor o Industrial revolution profound impact Henri Fayol
o 1841-1925 o French mining engineer, exec, author, director of mines o Developed theory of business administration “Fayolism” o Emphasized an effective organization is highly structure and each individual knows where they fit *management vs. leader metaphor o Theory of classical management
What and how
Elements of management (what)
Planning- looking ahead
Organizing- enough of what you need to get it done in a timely manner and to whoever is consuming the product
Command- give clear instruction and employees product will be the best
Coordination- creating whole out of parts
Control- verify everything is going to plan
Principles of management (how)
Organizational structure- hierarchy, simplicity regarding order of command/ task management/ responsibility
Organizational power- power relationships, centralized power over decision making based on position/ personal characteristics in order to create an obedient atmosphere
Organizational reward- rewarded via salaries, good treatment, compliment
Organizational atmosphere- group vs. individuals, organizational goals, no dissention within ranks
Henri Foyal theory Summary: emphasized that an effective organization is highly structured and each individual knows their place
Max Weber’s theory of bureaucracy o 1864- 1920
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o German sociologists, philosopher, jurist, economist, one of three founding fathers of sociology o Mostly known for sociology of religion- thesis regarding “Protestant Ethics” “Spirit of Capitalism” o Power to weber- argues power could be in many forms through class, political party, affiliation o Basically, class, status, and party affiliation are each aspects of the distribution of power within a community o Theory of bureaucracy
Ideal type, lays out features of abstract or ideal organization, technically superior in nature
Bureaucracy to Weber
Clearly defined hierarchy, division labor
He emphasizes that bureaucracy will shut itself off from the influences oft eh outside environment because environmental interruptions could hamper its smooth functioning
Fayol was about the machine, Weber was about the society
3 main elements to weber’s theory
traditional authority o based on long standing beliefs on who in in control, not based on abilities- the queen
charismatic authority o based on personality and ability to attract, not stable position of power
rational-legal authority o based on application of rules through info and expertise, individual creates the rules and norms- elected official
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weber believes all three exist singular or with other
traditional/ charismatic rely on position
rational-legal rely on rationality expertise
Summary: beauacracy is ideal type strict reliance on rules, division of labor, and a clear established hierarchy
Fredrick Taylor 1856-1915 o American mechanical engineer wanted to improve industrial efficiency o Provided prescriptions for how organizations could run better between manager and employee o Scientific Management Theory
Bethlehem Steel Corporation the amount of material shoveled per day increased from 16 to 59 tons
Four tenants
One best way to do every job found through scientific investigation o Always be developing new techniques for simple fast and easy work o time and motion studies: systematic observation analysis and measurement of the separate steps in performance of specific job for the purpose of establishing a standard time for each performance improving procedures and increasing productivity
proper selection of workers
importance of training of workers o selection then training then the very best are selected
there is inherent difference between management and workers, strict division of labor
summary: Taylors system is one in which scientific methods are used to determine the best way to do each job as well as
communication in classical approach o oral personal instructions lectures / conferences grape vine rumors
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interviews face to face telephone o written rules instructions letters memos posters bulletin notice boards handbook manuals annual reports complaint procedures both regularly practiced within organizations o form used depends on message, importance, implications to functional aspects of organization o communication like Fayol, Weber, Taylor mechanical rely on principles of standardization, specialization, and predictability content content within classical management organization task based directions of communication flow within classical management organization is downward o orders, rules, directives channel based on emphasis on performance of rules efficiency procedures o face to face, written, mediated channels ie: handbooks o pervasive channel style formal and distant o does Fayol, Weber, Taylor work live on?
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